Tag Archives: Hits

When a natural disaster hits, know when to talk business (and when not to)

Business Security

Think carefully about your brand before wading into conversations during a disaster. Glorimar Perez on January 21, 2020 The Australian bushfires have become a global conversation, with celebrities and brands voicing their concern everywhere from social media to the Golden Globes. The sheer scale of this disaster and the climate change-driven dryness of this season, … Continue reading When a natural disaster hits, know when to talk business (and when not to) →

How to Recession-Proof Your Business Before One Hits

Business Protection

Peter Daisyme — January 20, 2020 When the financial crisis struck Wall Street in 2008, the reverberations extended to small businesses on Main Street. Not many businesses had incorporated recession-proof strategies to help get them through the crisis. Banks froze new credit lines, making it harder for businesses to keep their doors open and maintain … Continue reading How to Recession-Proof Your Business Before One Hits →

Bizarre Brand Hits and Misses – What We Can Learn From Them

Branding Lessons

Sarah Voigtman — February 15, 2019 — February 15, 2019 Today’s marketing campaigns seem to be all about eliciting the most conversation. Social media has become a powerful driver for business success, an idea with which Fortune 500 companies are all too familiar. Over the years, we’ve seen some truly bizarre social media and content … Continue reading Bizarre Brand Hits and Misses – What We Can Learn From Them →

HTML5 Malware Hits Dozens Of Ad Networks, Publishers

Advertisement Mistakes

HTML5 Malware Hits Dozens Of Ad Networks, Publishers by Laurie Sullivan  @lauriesullivan, (May 26, 2018) The Media Trust’s malware team, which provides data protection and security, has discovered a malware campaign — about 21 separate incidents — that hit dozens of global digital media publishers and at least 15 ad networks. The malware uses JavaScript commands … Continue reading HTML5 Malware Hits Dozens Of Ad Networks, Publishers →

Why Is “Serial” So Damn Good? Unlocking The Secrets To The Smash Hit’s Success

Marketing Guide

    Serial has done the impossible and become a must-listen-to event. Here’s how you can borrow some of its creative gestalt. By FastCo Studios Over two million people have streamed each episode of the Serial podcast. That’s as many as some prime-time television shows. Fast Company‘s Noah Robischon and Chuck Salter talk about what … Continue reading Why Is “Serial” So Damn Good? Unlocking The Secrets To The Smash Hit’s Success →

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