Tag Archives: Here’s

Here’s Why That Expert Advice Isn’t Going to Fix Your Meetings

Sabrina AtienzaAugust 31, 2015 A good meeting is efficient, gets to the point and drives results in your team. The problem is many meetings don’t end up like that. They can drag on for hours, and attendees wilt like flowers as point after tangential point blows around the conference table like a tumbleweed. Have a … Continue reading Here’s Why That Expert Advice Isn’t Going to Fix Your Meetings →

Here’s Where The World’s Largest Media Buyer Spends Its Money

Social Media Competition

WPP’s GroupM spends $76 billion a year on media. Ginny Marvin on August 28, 2015 Martin Sorrell. Image copyright by World Economic Forum/Photo by Michael Wuertenberg The world’s largest ad agency holding company, WPP, spends $76 billion annually on advertising through its buying and planning arm, GroupM. On Thursday, GroupM announced an advertising deal with BuzzFeed. The companies … Continue reading Here’s Where The World’s Largest Media Buyer Spends Its Money →

Diagnosis: Creativity. Here’s How to Catch It.

Creativity

Ryan ScottAugust 25, 2015 When we think about the top qualities of strong business leaders, we tend to skip over one essential trait: creativity. Creativity often gets mistakenly categorized as the provenance of artistic types, or an optional mode to pursue when the work day is done. Amidst the hubbub of our jobs, so many … Continue reading Diagnosis: Creativity. Here’s How to Catch It. →

Losing Money? Here’s How To Get Your Company Back In Black

Business Recovery

Brian RobertsJuly 26, 2015 Every CEO’s nightmare is watching the bottom line turn from black ink to red. Your company was once at the top of the market, raking in the cash. Now it’s losing money, and you’re trying to get back on track. The struggle to stay in the black reminds me of AC/DC’s … Continue reading Losing Money? Here’s How To Get Your Company Back In Black →

Anchor Text Diversity Doesn’t Matter – Here’s Why

Blogging

Ryan StewartJuly 6, 2015 I just parted ways with a client over anchor text. They hired me to build white hat links – guest blogging, outreach, broken link building, etc. After I landed a few on authority websites, I got an email from them regarding the link anchors: “We are looking to dilute our anchor … Continue reading Anchor Text Diversity Doesn’t Matter – Here’s Why →

Untwisting Your Bad Online Design Reputation, Here’s How

Reputation Online

Anna RodriguezJune 27, 2015 In the age of the internet, one of the relevant issues prevalent among developers is web design. The ability to create an aesthetically appealing website for potential end-users has been a great challenge even in the 21st century. The current trend involves considering the needs of the stakeholders and the preference … Continue reading Untwisting Your Bad Online Design Reputation, Here’s How →

The Power Of Less: I Removed Every Inessential Thing From My Website And Here’s What Happened

Website Guidelines

James ClearJune 12, 2015 When I built my first website a little over three years ago, I had no idea what I was doing. Naturally, I figured that looking at what other websites and blogs had on their pages would be a good place to start. I started seeing sites with social media buttons, email … Continue reading The Power Of Less: I Removed Every Inessential Thing From My Website And Here’s What Happened →

AdWords Is a Game. Here’s How to Win

Ad Campaigns

Rob DurantJune 4, 2015 I have had a lot of experience working with, working for, and even running small businesses (granted, I ran them into the ground – but that taught me a lot too). In my experience, too often small businesses lose sight of the big picture of why they started doing something and … Continue reading AdWords Is a Game. Here’s How to Win →

You Are So Wrong About Your Direct Traffic Performance! Here’s Why.

Traffic Generation

Omkar MishraMay 29, 2015 You loved an article on Buzzfeed when you were travelling and it reminded you of your best friend (John for instance). You clicked on the ‘share’ button of your smartphone and sent it to his WhatsApp account. Sounds like an everyday situation right?. John clicks on the link and enjoys reading … Continue reading You Are So Wrong About Your Direct Traffic Performance! Here’s Why. →