by Greetje den Holder March 16, 2016 Follow @GdenHolderMarch 16, 2016 If you are an entrepreneur, you have probably heard about growth hacking by now. You have probably heard A LOT about it by now. However, it seems that excessive growth is only reserved for a few startups or companies, despite the massive content flow … Continue reading Here is What Growth Hacking Is NOT
by Delphine Moulu March 15, 2016 Follow @reelevantappMarch 15, 2016 What is live content Did you ever send an email marketing campaign and quickly realized that one of the product featured was out of stock? Or do you sell weather-sensitive products and you’re never sure when to send your emails because the weather is so … Continue reading Here is Why you Should Insert Live Content Into Your Emails
by Josh Turner March 3, 2016March 3, 2016 When you say “social media interaction,” most people think Snapchat, Twitter, or Facebook. But one of your most important social media profiles — and one you might not update often — is LinkedIn. The site is geared toward professional networking and job mining, and it has more … Continue reading You’re Not Using LinkedIn Right — Here Are 6 Ways to Fix It
by Rachel Clapp Miller February 22, 2016 Follow @ContentRachelFebruary 22, 2016 The discovery phase is one of the most critical components of the sales process. The greater your depth of awareness of the prospect’s problem, the better equipped you are to sell a high-value solution to match. Following are a few tips to improve your … Continue reading Want to Improve Your Discovery Process? Start Here
by Delphine Moulu February 4, 2016 Follow @reelevantappFebruary 4, 2016 Emails adapting in real-time Remember when you used to create several email marketing campaigns depending on the segment you wanted to send it to? Let’s say your have a fashion e-commerce website, you would have to create an email with t-shirts and shorts for your … Continue reading You Can Change Your Email’s Content After It’s Sent. Here is How.
by Kelly J. Waffle January 19, 2016 Follow @MarkistryJanuary 19, 2016 You Need To Be Leveraging It Just As Effectively And Frequently There is a business strategy that you should be using more often whether you are on staff or in management, whether you are in Sales or in Marketing, and whether you have been … Continue reading Here Is The Secret Business Strategy That Your C-Levels Have Mastered
by James Clear December 22, 2015 Follow @james_clearDecember 22, 2015 You’ll wake up for about 25,000 mornings in your adult life, give or take a few. According to a report from the World Health Organization, the average life expectancy in the United States is 79 years old. Most people in wealthy nations are hovering around the 80–year … Continue reading You Get 25,000 Mornings as an Adult: Here are 8 Ways to Not Waste Them
Amanda ClarkNovember 3, 2015 Do your website visitors actually stick around to read your content—or do they take one look at your site and then leave? If you’re not sure, check your website analytics and look at the bounce rate. The bounce rate effectively tells you how long visitors are staying on the site. If … Continue reading High Bounce Rate? Here are 8 Ways to Curb It.
Ritika PuriOctober 15, 2015 You’re a founder, CEO, CMO, or marketing leader. Your business is growing like crazy, and you’re finding yourself with more on your hands than you can handle—you’re working long hours, sleeping less, and falling asleep with your never-ending to-do list cycling on your mind. You want to hire a mini-me, and … Continue reading So You Want to Hire a Product Marketer? Here Are Your Interview Questions
Jonathan BrightSeptember 25, 2015 I remember when I joined Southerly I actually applied about half a year prior to getting the job. They told me the position I’d applied for was filled but they’d ‘keep my details on file’. Naturally, I dismissed this as the standard fob off and just got on with my life. … Continue reading Jobseeker? Actually, I’m Here for the Candidate Experience
