Tag Archives: Happens.

What happens post-conversion? It’s time we figure it out, together

The PPC industry is shifting its focus on not just what happens after the click, but what happens after the conversion. Amanda Farley on May 10, 2019 at 8:00 am Now that I’ve had time to fully digest HeroConf 2019, there was one main theme: what happens post-conversion. When a room of session attendees was … Continue reading What happens post-conversion? It’s time we figure it out, together

How to Stop Employee Theft and Fraud Before It Happens

Emily Andrews — August 13, 2018 — August 13, 2018 Employee theft and fraud are one of the most pervasive causes of loss among business owners. They are also highly preventable, and with Ongoing effective leadership, employees will often feel obligated to maintain a level of transparency and honesty that will prevent major internal losses … Continue reading How to Stop Employee Theft and Fraud Before It Happens

What Happens When Consumers Stop Giving Up Data Willingly?

What Happens When Consumers Stop Giving Up Data Willingly? by Laurie Sullivan , Staff Writer @lauriesullivan, March 30, 2018 Recent news about how companies like Google and Facebook harvest personal data or allow other companies to gain users’ personal data have raised concern among marketers. In the past week I have spoken with a handful of … Continue reading What Happens When Consumers Stop Giving Up Data Willingly?

Customer Cart Abandonment: Why it Happens, What They Say, and What We Can Do

Eric Samson — January 17, 2017 — January 17, 2017 Without a doubt, customer cart abandonment has become the chief nuisance of the online shopping business community. It’s estimated that an average 75% of online shopping cart purchases are abandoned with customers digitally filling up with products and then choosing to simply walk away. It … Continue reading Customer Cart Abandonment: Why it Happens, What They Say, and What We Can Do