Jennifer Gwinnutt — April 21, 2017 Follow @Jenniferrgwin94— April 21, 2017 iWeb are looking at how to take full advantage of Pinterest for eCommerce! Pinterest is the world’s catalogue of ideas, a social network that allows users to visually share, and discover new interests by posting or ‘pinning’ images or videos to their own or … Continue reading The Complete Guide to Pinterest for eCommerce
James Scherer — April 21, 2017 — April 21, 2017 The most challenging part of any Facebook contest is getting new people to the page. Sure, your newsletter and social media posts can get your current customers and leads to enter, but what about new prospective customers? You could advertise, of course. And perhaps you … Continue reading How to Run a Facebook Share Contest: A Step-by-Step Guide
Navah Hopkins — April 19, 2017 — April 19, 2017 If you’re one of the thousands of sites using Google Site Search (GSS), you may have heard that Google is retiring the product later this year, and you’re likely wondering what’s happening to your in-site search tool. Short answer: it’s being replaced with Custom Search … Continue reading The Retirement of Google Site Search: An Advertiser’s Survival Guide
Google has stated that “content” is among its top three ranking factors, but what makes content “good” from an SEO perspective? Columnist Nate Dame outlines what makes high-quality SEO content. Nate Dame on April 13, 2017 Effective content marketing is a vehicle for modern SEO. Just as wheels without an engine leaves you … Continue reading The complete guide to optimizing content for SEO (with checklist)
Tom Kuder — April 11, 2017 Follow @twkuder— April 11, 2017 Blogging metrics for startups and beginners My email service provider (ConvertKit) recently published a great report called State of the Blogging Industry. In it, they reveal some fascinating findings gleaned from a survey of more than 850 bloggers. Since I regularly advise my readers … Continue reading 19 Key Metrics to Guide Your First Blog
Warren Knight — April 11, 2017 Follow @warrenknight— April 11, 2017 Did you know that 73% of B2C content creators said that “creating more visual content” was their top priority for 2017? Having consistent branding across all of your social networks is an important piece of the puzzle to building trust within your community online. … Continue reading The Most Up-to-Date Social Media Image Size Guide
Scott Sims — April 3, 2017 Follow @bscottsims— April 3, 2017 Visuals play an important role in marketing. They appeal to customers and increase engagement. Hence, Instagram is the perfect platform for any successful Internet marketing campaign. Unfortunately, few social media marketing teams understand the true value of the platform, especially when sharing captivating pictures … Continue reading Complete Guide to Using Instagram to Grow Your Business
Parker Davis — April 4, 2017 Follow @answer1— April 4, 2017 Most small businesses understand how important their web presence is, but they probably don’t understand how important it is to audit their company’s website. If a website isn’t generating business inquiries, sales, and customer feedback, there may be a problem. The idea of auditing … Continue reading Don’t Let Your Business Fail An Easy Guide To SEO Auditing
Derek Hutson — April 3, 2017 Follow @dahutson— April 3, 2017 As a technology CEO and angel investor, I am occasionally asked for advice on raising capital, timing, how to invest the capital you do raise and other decisions that can make or break a young company. Often, those questions come from founders or executives … Continue reading Spending Precious Capital: A Startup How-To Guide
Will Humphries — April 3, 2017 Follow @JustCallMeWill— April 3, 2017 Lead generation is one of the most important undertakings for a company or marketing team. Qualified leads are the foundation of a healthy sales pipeline and a strong business. However, attracting the right leads for your business, that efficiently convert into paying customers, is … Continue reading Outsourcing Lead Generation – A Business Evaluation Guide
