Don’t focus on quantity over quality. Columnist Benjamin Spiegel explains how to ensure you’re not just churning out junk, but instead creating meaningful content for consumers. Benjamin Spiegel on November 9, 2016 The rise of content marketing, the push for real-time engagement and constantly growing competition in digital have led to more and more … Continue reading The 4 principles of great content (or stop dumping garbage on the internet)
Chase Thomas — November 8, 2016 — November 8, 2016 A clear and informative digital marketing brief can go a long way. There is a lot that goes into making an effective, quality digital marketing brief that communicates the desired message. Three agency thought leaders shared what exactly makes a good digital marketing brief and … Continue reading What Makes A Great Digital Marketing Brief?
Greetje den Holder — November 2, 2016 Follow @GdenHolder— November 2, 2016 In my blog ‘Affiliate Marketing Demystified,’ I figured out what affiliate marketing is. I explained how it works, how to get started and what its pitfalls are. In this blog, I am ready to take it a step further and give you tips. … Continue reading 10 Tips to be Great at Affiliate Marketing
by Ray Manley Follow @rbmanleyOctober 25, 2016 I love lazy people and frankly, I consider myself to be a little on the lazy side. Why? Because lazy people find the easiest way to get something done. When Tom Sawyer hooked people into painting that fence for him, he may have become the first recorded example … Continue reading How Lazy People Discover Great Blog Topics
by Katy FrenchOctober 23, 2016 A successful brand video benefits both your brand and your video agency. It’s a powerful medium, but it also requires a lot of work. That’s why your relationship with your video agency is so important. It starts with choosing the right partner. (Get our tips for choosing a video agency, … Continue reading 10 Tips to Do Great Work with Your Video Agency
by Rick Whittington Follow @rickwhittingtonOctober 13, 2016 Small businesses don’t use websites to show off; they use them to build customer interest and make sales. And if you haven’t updated your website in a long time, the odds are very high that your website isn’t delivering as many leads or sales as it could. Savvy … Continue reading 4 Things That Make Small Business Websites Great
by Juan MartinezOctober 2, 2016 Five years ago, companies built their online shopping carts with the desktop experience in mind. To meet the needs of smartphone and tablet shoppers, these businesses made minor adjustments or they purchased mobile storefront software that was completely different as compared to the e-commerce experience. Today, companies that are designing … Continue reading 9 Tips for Designing a Great Web Storefront
by Jake KilroySeptember 29, 2016 Explainer videos are fantastic communication tools for brands—if they tell the right story. (To find out if you have a good explainer story, read this.) That’s why an explainer video script is so important. Even if you have world-class visuals, a weak script will sabotage your explainer, making it boring … Continue reading The Easy Guide to Writing a Great Explainer Video Script
by Mark Simmons Follow @mixeddigitalSeptember 23, 2016 SEO is far from predictable, but basing your content on the 7 essential components of great SEO copy listed here will help you meet and even exceed today’s high quality content and SEO standards. 1. Well Thought Out Meta ContentIf you’re not taking advantage of Meta content (titles … Continue reading 7 Easy Tips For Great SEO Copy
by Personal Branding BlogSeptember 23, 2016 What do you look for when evaluating potential employees’ personal brands? The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps … Continue reading 10 Factors That Determine a Great Hire’s Personal Brand
