Each update to the Google My Business API makes life easier for those of us managing locations at scale, but columnist Brian Smith notes that gaps in the automation process have yet to be addressed. Brian Smith on June 27, 2016 Last month, Google released version 3.0 of its Google My Business API, which for … Continue reading Bridging the gaps in the Google My Business API
by Paul Morris June 23, 2016 Follow @SuperbDigitalJune 23, 2016 Content marketing and SEO have fast become major elements of promoting any online business or service. Your site’s position in Google’s rankings plays a huge part in how much traffic you get, how many followers you attract, and how much you generate in profitable business. … Continue reading How Much Content Do I Need on My Webpage to Rank Highly on Google?
by David Smethie June 23, 2016 Follow @DavidSmethieJune 23, 2016 On April 12th, 2016, Tweets hit the Twitterverse about Google changing their standard yellow ad icons to green: Some test are going on in @adwords. Now we can see Ads labels in green. How that will affect CTR? #ppcchatpic.twitter.com/eTjpdCNlP3 — Alex Velinov (@alexvelinov123) April 14, … Continue reading Google Going Green? A Great Example of Conversion Rate Optimization
Snapchat’s latest ad push opens the mobile video space for everyone by Frank Sinton Jun 20, 2016 Snapchat just took the next logical — and very big — step in a months-long process of becoming a “grown-up” social media site when it announced that it would open its platform to select third-party advertisers and ad-tech … Continue reading Snapchat Gives Marketers Ways To Make Money On Platforms Other Than Google, Facebook
by Ronald Dod June 19, 2016 Follow @Visiture_SearchJune 19, 2016 It is amazing how powerful SEO can be, but it is not just for Google. It can be used for a variety of search engines with much less complicated algorithms. Using SEO principles can dramatically help you optimize for different search engines outside of Google … Continue reading Using SEO Principles for Amazon, eBay, & Google Shopping
by Andrew C. Belton June 18, 2016 Follow @abcpanotaryJune 18, 2016 Since its inception in 2011, Google+ plus has been an enigma to the vast majority of small businesses and it has prompted them to ask, is it worth it for my business to be active on Google+? The answer is yes! Here are 5 … Continue reading 6 Reasons Why Businesses Should Use Google+ to Improve Search Engine Optimization Results
by Samantha Shannon June 17, 2016June 17, 2016 As an Inbound Marketing Coordinator at Leap Clixx, one of my jobs is to build and maintain Google AdWords campaigns for clients. Many times these clients have already started an AdWords campaign, but have struggled to make it successful. That’s where I come in! Below I review … Continue reading 10 Biggest Mistakes Made Using Google AdWords
Performing an SEO audit? Contributor Max Prin demonstrates how to find all of a website’s indexed subdomains using a simple (and free) Chrome plugin. Max Prin on June 16, 2016 An SEO audit is rarely limited to the www (or non-www) version of a website. When looking for potential duplicate content, it’s often important … Continue reading How to quickly find and export all subdomains indexed by Google
by Mike Parry June 15, 2016June 15, 2016 What is TLS and how is it going to affect my email marketing or why has Google put a big broken padlock next to my email? These are questions on many a marketers lips right now, well the second one is, the first one is only ever … Continue reading TLS: Is The Google Mail Padlock Hurting Your Email Marketing?
By Barrie Smith June 15th, 2016 The world of online marketing and SEO appears to change overnight. We’re less than four months into 2016 and Google’s algorithm and search quality guidelines look a whole lot different than they did on New Year’s Eve last year. This list of changes made by Google this year are what … Continue reading 9 Changes Google Has Made That Affect SEO’s In 2016
