Perplexity Considers Buying Chrome, Offers DOJ Remedy In Google Monopoly Trial by Laurie Sullivan , Staff Writer @lauriesullivan, April 24, 2025 Perplexity has stepped up to argue with the U.S. Department of Justice that it should not divest the Chrome browser from Google, calling the push a major “mistake” for the industry. Perplexity CEO Aravind Srinivas … Continue reading Perplexity Considers Buying Chrome, Offers DOJ Remedy In Google Monopoly Trial
The tech giant reverses course on its long-planned depreciation of third-party cookies. Constantine von Hoffman on April 22, 2025 After years of threatening to remove third-party cookies, Google today announced that it is keeping them in Chrome. “We’ve made the decision to maintain our current approach to offering users third-party cookie choice in Chrome, … Continue reading Google is keeping cookies in Chrome
A Federal judge found Google “willfully engaged in anticompetitive acts” to control the ad server and ad exchange markets. Anu Adegbola on April 17, 2025 Google created an illegal monopoly in the online advertising industry, a Federal judge ruled. Judge Leonie Brinkema sided with the Department of Justice in finding that the company engaged … Continue reading Google loses advertising monopoly case
What Happens To Google Ads When AI Agents Collaborate by Laurie Sullivan , Staff Writer @lauriesullivan, April 14, 2025 Safe Superintelligence (SSI), cofounded by former Open AI scientist Ilya Sutskever, has become the latest AI startup to gain backing from Google and Nvidia. SSI’s value is now estimated at $32 billion in a round of funding led … Continue reading What Happens To Google Ads When AI Agents Collaboate
April 11, 2025 Google lays off hundreds, impacting Android and Pixel teams BY Reuters Alphabet’s Google laid off hundreds of employees in its platforms and devices unit, The Information reported on Friday, citing a person with direct knowledge of the situation. The cuts in the division, which houses the Android platform, Pixel phones and the … Continue reading Google lays off hundreds, impacting Android and Pixel teams
Google, Microsoft Updated Ad, Privacy Rules Should Smooth Campaigns by Laurie Sullivan , Staff Writer @lauriesullivan, April 1, 2025 Google will make several updates to ads this month. A substantial one focuses on the Unfair Advantage Policy. Microsoft Advertising’s focus points to standardizing privacy policies that support the collection of data while supporting data compliance across … Continue reading Google, Microsoft Updated Ad, Privacy Rules Should Smooth Campaigns
Reddit Follows Google, Updates Ads Manager For SMBs by Laurie Sullivan , Staff Writer @lauriesullivan, March 31, 2025 Reddit released several Ads Manager features Monday morning aimed at making it easier for small to medium-sized businesses (SMBs) to get started running campaigns on the platform. The company turns 20 years old in June. Jim Squires, executive vice president … Continue reading Reddit Follows Google, Updates Ads Manager For SMBs
How To Optimize Google Ads For High-intent Search Queries Aayush Jain Mar 26, 2025 Optimizing Google ads for high-intent search queries in this ever evolving digital landscape has become crucial to generate better quality traffic & improve conversion rates at a macro level. The high-intent search queries enable a user to … Continue reading How To Optimize Google Ads For High-intent Search Queries
Google AI Search Tries To Act Like ChatGPT, But Missing Links Will Tank Web Traffic by Laurie Sullivan , Staff Writer @lauriesullivan, March 25, 2025 Google has expanded access to its AI Mode search beyond Google One AI Premium subscribers in the U.S. The lack of links to businesses will become a challenge for all when … Continue reading Google AI Search Tries To Act Like ChatGPT, But Missing Links Will Tank Web Traffic
Why Many Experts Hate Google Tag Manager (But Should They?) Victor Gonzalez Feb 6, 2025 Google Tag Manager (GTM) is supposed to make life easier. It promises a world where marketers and developers can manage tracking codes effortlessly, without constantly tweaking website code. Yet, despite its convenience, many experts hate GTM. Why? … Continue reading Why Many Experts Hate Google Tag Manager (But Should They?)
