Tag Archives: giving

What is call analytics and how is AI giving marketers more power to measure inbound call data?

The ability to track calls is a core use case of call analytics technology. However, advances in machine learning and artificial intelligence (AI) are driving more sophisticated applications. Pamela Parker on February 10, 2022 Call analytics software manages the inbound phone channel (including both landlines and mobile phones), handling tasks from assigning call tracking numbers … Continue reading What is call analytics and how is AI giving marketers more power to measure inbound call data? →

3 Steps for Giving Valuable Feedback

Feedback Management

Amy Drader July 19, 2021 geralt / Pixabay Let’s begin with what not to do. Start with a compliment, then describe what you need corrected or improved upon, and then end with a compliment. This is the famed “Sandwich Feedback Method”, and it is one of the worst ways to give feedback. I’ve done it. … Continue reading 3 Steps for Giving Valuable Feedback →

How to Build a Business By Giving Away Free Resources

Business Development

Marc Andre July 6, 2021 In 2021, a growing number of businesses and entrepreneurs are making money by giving away free products or services. Offering freebies can be an effective way to reduce customer acquisition costs, allowing bootstrapped companies to reach large audiences without spending millions of dollars on advertisements. But it’s not just small … Continue reading How to Build a Business By Giving Away Free Resources →

Why Giving Employee Feedback is Important

Employee Engagement

Rick Goodman February 23, 2021 Giving employee feedback is important for a number of reasons. Employees should be aware of their performance and what the company expects from them including goals and areas for improvement. As a keynote speaker and executive coach for CEOs and management teams I am often asked, why is giving employee … Continue reading Why Giving Employee Feedback is Important →

How to Support Your Community this Giving Tuesday

Community Building

Ashley Perssico December 1, 2020 It goes without saying that 2020 has been quite the year. In fact, you’re probably sick of hearing things like “in these unprecedented times,” and “now more than ever,” just as much as I’m sick of typing them. But, it’s true. We are in unprecedented times. And, now more than … Continue reading How to Support Your Community this Giving Tuesday →

Small Businesses Could Win Giving Tuesday This Year, According to a New Survey

Small Business Tools

Stefan Palios November 12, 2020 When Black Friday became entrenched in retail tradition, a few innovative nonprofits developed the idea of Giving Tuesday. Instead of door crasher deals or online shopping, charities asked people to make donations on the Tuesday after American Thanksgiving. This tradition continues today, but like all things it will be a … Continue reading Small Businesses Could Win Giving Tuesday This Year, According to a New Survey →

Millennial Fundraising: Why this Generation Cares About Giving

Millennials

Sarah Flis — March 20, 2020 Today, 76.2 million millennials live in the U.S. and 84 percent of them contribute to charities, more than other generations. Millennials give an average of $ 481 annually. Based on that, millennial fundraising totals more than $ 30 billion. That’s a huge opportunity! For non-profit organizations to succeed in … Continue reading Millennial Fundraising: Why this Generation Cares About Giving →

Why Aren’t Employers Giving PR Employees the Benefits They Want?

Employee Advocacy

Arik Hanson — March 11, 2020 By now, the “war for talent” has been well-documented. We’re facing a shortage of talent. Employees hold all the cards. Employers need to adapt in terms of what employees really want in the new economy. Except, here’s the problem: They’re not doing that. Not even close. According to Ragan’s … Continue reading Why Aren’t Employers Giving PR Employees the Benefits They Want? →

7 Reasons Giving Back Makes Your More Fulfilled

Productivity

John Rampton — December 18, 2019 We are told from a young age that we should give back to others. This could be through charity, volunteer work, or other means. This idea may be intertwined with religion and societal values. It makes sense, too. Giving back makes the world a better place. We also do … Continue reading 7 Reasons Giving Back Makes Your More Fulfilled →

Soapbox: Publishers, stop giving lucrative content away to Amazon and Facebook

Amazon Utilization

In today’s Soapbox, the focus should be less on walled gardens and more on embracing the future as a forward-thinking digital brand. Adam Berkowitz on September 19, 2019 As Facebook once again rolls out its pitch to publishers, this time pledging publishers more money and promising to hire former journalists to evaluate the feed, the … Continue reading Soapbox: Publishers, stop giving lucrative content away to Amazon and Facebook →