Azure CollierAugust 10, 2015 You know the people who are important to your business or organization. You’re interacting with them every day in person, at events, and online as well. But what are you doing to make sure you’re staying in touch with them on an ongoing basis? Email marketing is one of the best … Continue reading 3 Tips for Getting Quality Contacts on Your Email List
Brian HughesAugust 9, 2015 Does it feel like no matter how hard you try your business just isn’t getting the traction you expected from social media? Sure, maybe you’ve amassed a few thousand followers and your posts regularly get favorited or re-tweeted, but brand recognition hasn’t improved and sales are still stagnant. Or maybe sales … Continue reading 3 Things Your Business is (Still) Getting Wrong About Social Media
Priya Florence ShahAugust 8, 2015 Have you wondered how to get your article seen on LinkedIn Pulse? Would you like to grow your follower base on LinkedIn? In this article I discuss what I learned about LinkedIn Publishing while growing my followers to over 10,000. This is not a unique or special achievement. There are … Continue reading 10 Lessons I Learned From Getting 10,307 LinkedIn Followers
Mike ParryAugust 8, 2015 Creating a strategy for email marketing will keep you in the race for customers. Continuity is key – both in terms of implementation and in identifying and reacting to change. Outlook (Hotmail), Gmail, Yahoo, et al have been employing user interaction (or lack thereof) to determine whether emails are delivered in … Continue reading Email Strategy – Getting The Basics In Place
Zach HellerAugust 6, 2015 No single blog post can teach you everything you need to know about Google Adwords. And I won’t attempt to do that here. This post is for those out there that do not know anything about Google Adwords. It’s an introduction. At the end of the post, I’ll include some links … Continue reading Getting Started with Google Adwords
Laura DonovanJuly 19, 2015 Move over Like Button and make room for the Buy Button. Facebook doesn’t just want you to socialize, share and discover new things, it wants to help you shop and buy what you need and want. Facebook is currently testing shops within Facebook Pages. These are “essentially mini e-commerce sites” (BuzzFeed … Continue reading Facebook Getting Ready to Take on Amazon with the Buy Button
Laura NollJuly 16, 2015 Delivering an email to your audience goes well beyond simply hitting the inbox. Even in business email, driving ROI requires you to get the click. With the rise of content marketing strategies, banner blindness and inboxes full of competing messages — many B2B marketers are asking, “why isn’t this working?” The answers are fairly straightforward: 1. … Continue reading 6 Reasons Why Your Business Email Isn’t Getting Clicks
Louis FoongJuly 17, 2015 We’ve all been to meetings that were less than optimal in the productivity department. You know how they go – idle chit chat, boring presentations, brainstorming sessions that generate tons of ideas, and no new activity. You’re not alone. In fact, according to this infographic by Fuze.com, unproductive meetings waste over … Continue reading Getting The Most Out Of Your Meetings [Infographic]
Jen Phillips AprilJuly 8, 2015 Have you wondered why your content isn’t getting the “likes”, comments and shares you want? It’s a common problem and it’s one of the questions I’m asked a lot. Often, I’ll take a look at their social media profiles and it’s immediately evident to me. Help for your social media … Continue reading Why Your Social Media Content Isn’t Getting Read
Sometimes a simple testing plan is the smartest way to grow and retain your email subscribers. Columnist Eric Dezendorf offers tips on subject line testing, date/time testing, and more. Eric Dezendorf on July 6, 2015 If you’re like many email marketers out there, you send your regularly scheduled batch and blast email to your entire … Continue reading Getting Started With Email Testing
