Hugh Stephens September 20, 2020 Instagram can be so much fun, right? Even just scrolling your feed, playing with filters, or creating animated images can keep you entertained for a long time. But what if you’d want to take things to a whole new level? What if you’d like to have fun and engage your … Continue reading How to Use Instagram Games to Boost Brand Engagement
Gerry Moran — September 19, 2019 Follow @GerryMoran — September 19, 2019 It’s all fun and games until someone loses an eye. Or, in reality, a client, an analyst’s support, or your credibility from getting your social media account hacked. And then, HR calls you about your social media governance. Many brands govern their social … Continue reading It’s All Social Media Fun and Games Until You Get a Call from HR
Rewarded video is a popular format among app developers to drive downloads that could also work well for brand advertisers. Here’s how. Christy Wong-Taylor on February 5, 2019 Here’s a fact that might surprise you – women love mobile games. A 2017 Google Play and NewZoo survey [pdf] reported that 65 percent of U.S. women, … Continue reading Women love mobile games and brand advertisers should play along
Rick Goodman — December 7, 2018 Follow @DrRickGoodman — December 7, 2018 Tumisu / Pixabay As you strive to build a corporate culture of accountability, there’s one thing that can stand in your way—and that’s blame. You’ve probably seen it happen a hundred times or more, either within your own business or elsewhere: Something goes … Continue reading How to Stop the Blame Games
Paul Keijzer — August 9, 2018 Follow @Paul_Keijzer — August 9, 2018 Nietjuh / Pixabay What do you achieve with an engaged workforce? According to a recent Gallup poll, an organization with engaged workforce leads to: 17% higher productivity 20% higher sales To add to this, there 2013 poll found companies with high levels of … Continue reading How Playing Games Can Lead To An Engaged Workforce
Contributor Adam Dorfman tells marketers what they need to know and how they might benefit from the upcoming launches of four AR games. Adam Dorfman on May 4, 2018 This summer could be either a boom or bust for augmented reality (AR) games and brick-and-mortar businesses. Four major AR games are coming that could … Continue reading Augmented reality games: Will this summer’s releases be booms or busts?
by Irina Weber Follow @irinaweber048September 4, 2016 What cycling, surfing, and your site’s SEO have in common? The goal – to reach the top. In the first case, the top of the sport’s Olympus, in the second – the SERPs. As the rating of the country at the Olympic Games depends on the results of … Continue reading Olympic Games in SEO: What Determines Your Place in the TOP?
by Albane Flamant November 20, 2015November 20, 2015 The wait is over folks! The last instalment of the Hunger Games series is playing at your nearest movie theater as we speak. With a few days of Hunger Games related buzz to work with since the launch on Wednesday, Talkwalker used its powerful social media analytics … Continue reading Hunger Games Social Buzz: From Katniss’ Dress to Effie’s Makeup
