From Composable Experiences to Composable Enterprises Deepak Anupalli / 03 Mar 2023 In a world where tech and accessibility are all-pervasive, enterprises recognize “customer experience” as the real brand differentiator. In particular, the digital face of the brand. Whether it be an employee onboarding app, new account creation for banking, a consumer online banking … Continue reading From Composable Experiences to Composable Enterprises
Will Consumers Buy Products Based On Recommendations From ChatGPT? by Laurie Sullivan , Staff Writer @lauriesullivan, February 27, 2023 Research companies have begun to publish data on what people really think about ChatGPT. And so the transformation of search has begun. With so many changes expected for Google Search and Microsoft Bing, marketers need a sense … Continue reading Will Consumers Buy Products Based On Recommendations From ChatGPT?
Ad Service Startups Will Emerge From Thousands Of Tech Layoffs by Laurie Sullivan @lauriesullivan, February 20, 2023 Nearly two months into the new year, more than 93,000 workers across U.S. tech companies have been laid off in mass job cuts. The numbers from Crunchbase News include Twilio’s 1,500-person cut, DocuSign’s 680-worker cut, and Wix’s 370-person layoff announcements last … Continue reading Ad Service Startups Will Emerge From Thousands Of Tech Layoffs
By Grace Carroll February 10, 2023 Over 200,000 Black and Latina women have disappeared from the workforce since the beginning of the pandemic, according to a new survey on workplace inequity from Hue and The Harris Poll. Many of these women have stopped looking for new jobs, making them invisible to unemployment statistics and … Continue reading Women of color are leaving the workforce and vanishing from unemployment statistics
Elon Musk will offer ‘amnesty’ to banned Twitter accounts amid more layoffs Kris Holt @krisholt Twitter owner and CEO Elon Musk says a “general amnesty” for banned accounts will begin next week for those who “have not broken the law or engaged in egregious spam.” He polled users on whether Twitter should offer the … Continue reading Twitter is making millions of dollars from previously banned accounts, report says
By Shalene Gupta February 07, 2023 Black businesses could add a potential $190 billion to the economy, but according to a new survey, Black entrepreneurs still face considerable social inequity. Business software company Intuit QuickBooks surveyed 2,000 business owners in the United States, half of whom were Black, to gain insight into the Black entrepreneurial … Continue reading Intuit: 79% of Black business owners have experienced racism from a customer
Getting the right mix of front-end and back-end functions is key to your CDP evaluation and implementation. Start with your use cases and build a worksheet. Greg Krehbiel on February 14, 2023 The world of marketing technology is often a confusing mess. The services offered by customer data platforms, data management platforms, marketing automation platforms, … Continue reading How to create a CDP worksheet from your use cases
While this model is all the rage as a go-to-market strategy for B2B software companies today, not all products are the right fit for PLG. Scott Vaughan on February 13, 2023 Product-led growth (PLG) is all the rage as a go-to-market (GTM) strategy for B2B software companies looking to increase adoption and grow revenue. From … Continue reading Product-led growth: 3 important lessons from the front line
By Chris Morris January 26, 2023 Wall Street, it would appear, has more than a few doubts about e-sports. FaZe Clan, the digital gaming-and-e-sports-content platform that went public just over six months ago with a valuation of $1 billion, is already trading well below a dollar per share, putting the company at risk of … Continue reading FaZe Clan faces possible delisting from the Nasdaq—just 6 months after going public
By Shalene Gupta January 24, 2023 In 2016, Meena Harris started designing statement T-shirts that quite literally made a statement. Her most famous one read “Phenomenal Woman,” quoting a Maya Angelou poem. Harris, who is also the niece of Kamala Harris, saw the T-shirt as political tool—not to promote her aunt, but to celebrate … Continue reading Phenomenal woman Meena Harris makes the leap from t-shirt branding to book publishing
