Mike BakerJuly 23, 2015 In early 2013, Slack reached a critical turning point. The company had just begun rolling out its young team-collaboration product to more and more customers when it started facing some unexpected turbulence. Initially, Slack had rolled out its product to relatively small teams, similar in size to Slack itself. But when … Continue reading Moving Upmarket? 3 Lessons from Slack
Rachel MooreJuly 22, 2015 When redesigning your website, it’s important to create a digital storefront that is, above all, usable and appealing to your ideal customer. It’s tempting to think that “usable” and “appealing” mean the same things as “flashy” and “trendy.” But in the world of website design, that couldn’t be farther from the … Continue reading The 8 Dying Trends In Website Design To Stay Away From
Joe AuerJuly 20, 2015 As I speak with other SEOs and business owners, I’ve noticed a trend that I wanted to address. People will say “oh, I got a link from Forbes the other day,” as if Google doesn’t distinguish between different articles within Forbes. Let’s consider the following two scenarios: –Scenario #1– Your site … Continue reading Not All Links From High-Powered Sites Are Created Equal
Jessica MehringJuly 20, 2015 You’ve spent precious work hours writing this week’s company blog. Or maybe you’ve spent precious budget dollars to hire an employee or contractor to write it. Either way, writing a blog is an expense. You want a return on your investment. The good news is, it’s not that hard to significantly … Continue reading How to Get More Value from Your Business Blog
Vincent NgJuly 19, 2015 Are you looking to market on Pinterest but not too sure where to start? In this series, I offer ten guidelines to help you develop a winning Pinterest strategy from scratch. 1) Decide Who Your Core Audience Is The first thing you need to do when developing a Pinterest strategy is … Continue reading How To Develop A Winning Pinterest Strategy From Scratch (Part 1)
Marc GubertiJuly 18, 2015 At some point this year, I took a month off from writing blog posts. My blog still got updated three times each week, and I responded to blog comments and tweets. Basically, it was an invisible, unnoticed absence that did not require me to sacrifice my consistency. I pulled it off … Continue reading When To Take A Break From Blogging
Zoe Summers July 15th, 2015 2 Giveaways are an excellent means to draw attention to a product, increase brand awareness and get some quality traffic coming your way. They are also used to gain followers and build a large community on the social media scene. But, there are several rules, etiquette and steps one … Continue reading How To Run A Giveaway: From Asking To Tools
Tanner HackneyJuly 15, 2015 Being the most popular video sharing website on the internet, YouTube has a whopping 1 Billion active users every month. Now that we’ve dropped that bombshell, it’s probably not surprising to hear YouTube is one of the best places to advertise. Whether you have a commercial or a static ad, YouTube … Continue reading Helpful Ad Advice from a YouTube Addict
Cameron BartlettJuly 14, 2015 What You Missed from #TweetSmarter 2015 Recently, Twitter and Hubspot hosted a public webinar for marketers and business owners the learn some of the new features and best practices for marketing on Twitter based on case study results they’ve been collecting over the past year, since their #Tweetsmarter 2014. Honestly, I … Continue reading 10 Twitter Tips From Twitter Experts
Lori SoardJuly 14, 2015 The fourth film in the Jurassic Park series was released the summer of 2015, 22 years after the first movie, Jurassic Park, was released. Movie goers had long awaited a reprisal of the series and flocked to the theaters. As of the end of the June, the newest movie in the … Continue reading What Blog Owners Can Learn From Jurassic World About Blog Management
