Marketers were early adopters of AI, but while it has evolved most teams are still stuck using it like a smarter autocomplete. By Melissa Reeve Published on April 30, 2026 Marketers were among the first professionals to genuinely embrace generative AI. We opened ChatGPT, typed something, and got a result that was kind … Continue reading AI moved forward, marketing did not
Why Simple Drives ChatGPT Ads Forward, Creativity Takes Backseat by Laurie Sullivan , Staff Writer, April 3, 2026 Verve Group can activate conversational intent signals for targeting from Large Language Models (LLMs) by unifying zero-party data, search intent, and pseudonymized AI chat activity into one layer of intelligence. The company claims that it supports a … Continue reading Why Simple Drives ChatGPT Ads Forward, Creativity Takes Backseat
March 09, 2026 How to make your career ‘future forward’ BY Art Markman A fascinating paradox about expertise is that we use our experiences from the past to prepare ourselves for the future. We do that in several ways—some of which are more backward-looking and others of which prepare you for the future. The most obvious … Continue reading How to make your career ‘future forward’
February 03, 2026 OpenClaw is a major leap forward for AI—and a cybersecurity nightmare
December 11, 2025 In a season of giving, smart leaders are giving forward span>span]:whitespace-nowrap”> Year-end giving can be a moment of reflection, but for businesses and philanthropy alike, it should also include looking forward and asking the question, what’s next? One throughline from this past year is uncertainty. Uncertainty has rewritten how we work, live, … Continue reading In a season of giving, smart leaders are giving forward
FanDuel Predicts debuts as CME partnership pushes prediction markets mainstream forward Rachael Davies Suswati Basu Gambling giant FanDuel is entering the world of prediction markets with a new app, FanDuel Predicts, launched through a partnership with derivatives marketplace CME Group. FanDuel has announced that it will launch a prediction markets app called FanDuel … Continue reading FanDuel Predicts debuts as CME partnership pushes prediction markets mainstream forward
The update to core privacy frameworks will help advertisers stay compliant and prepare for the next wave of state privacy laws. Constantine von Hoffman on October 23, 2025 The IAB Tech Lab has announced two major developments aimed at strengthening privacy and transparency across the digital advertising ecosystem: a new update to the Global … Continue reading IAB Tech Lab pushes privacy standards forward with GPP and DDRF updates
September 20, 2025 Big Tech’s old revenue playbook is dead. Shared value is the only path forward Stop extracting value from your users and start partnering with them.
Silicon Foundry is hunting for innovative tech startups to help problem solve for their corporate clients. Recently, the focus has been on AI and marketing. Kim Davis on May 15, 2024 Camille Manso is a partner with Silicon Foundry, an advisory firm that essentially arranges matches between their corporate clients and innovative tech start-ups. … Continue reading Camille Manso: Looking forward with AI
There are good, defined use cases for generative AI, as well as over-ambitious use cases that can bring us to the brink of the trough of disillusionment. Kim Davis on May 9, 2024 Ivan Ostojic is Chief Business Officer at Infobip, the omnichannel marketing platform focused on communications, conversations, chat and messaging. When we spoke, he … Continue reading Ivan Ostojic: Looking forward with AI
