by Sean Hargrave, Staff Writer, December 2, 2016 The figures are in, and email is again bucking the trend. According to Adobe, it greatly increased its share of directing and influencing Cyber Monday sales while the two channels that ranked above it — search and direct traffic — dipped. In fact, the role of email in … Continue reading Email Smashes Social Again To Drive One In Five Cyber Monday Sales
Tag Archives: five
Five Digital Marketing Facts Marketers Should Know
by Dwayne Waite Jr Follow @adlandheroesSeptember 29, 2016 Advertising Week wrapping up, and the regular calls for diversity, new ideas, creativity, and the need for riskier activities and tactics were not out of reach. Professionals pushing strategies like influencer marketing, and account-based marketing, were all around as well. We enjoy Advertising Week, for one thing, … Continue reading Five Digital Marketing Facts Marketers Should Know
Five free Chrome extensions for SEO practitioners
Columnist Brian Harnish details 5 free Chrome extensions he uses on a regular basis, for SEO tasks ranging from screenshots to checking links to content analysis. Brian Harnish on August 31, 2016 Did you know that you can increase your SEO task efficiency by using extensions in Google Chrome? If you perform most of your … Continue reading Five free Chrome extensions for SEO practitioners
Startups: The Five Cs of Success You Need to Know
by Carol Stephen Follow @Carol_StephenAugust 26, 2016 Startups: The Five Cs of Success You’ve just joined a new startup. The world is an exciting place and you’re right in the middle of all that innovation and newness. Your friends are envious, and your mom has no idea what you do during the day. How do … Continue reading Startups: The Five Cs of Success You Need to Know
Top Five Videos on Web Design
by Daniel KimAugust 20, 2016 To the untrained eye, web design seems pretty simple – create beautiful websites. While that fact may have been true 10 years ago, if you are still trying to create only beautiful websites, you are probably in deep trouble. The web design space is more complex than ever before. With … Continue reading Top Five Videos on Web Design
Research: Five reasons why 100% viewability isn’t worth the cost (by a long shot)
Some industry experts may advise advertisers and agencies to “hold out” for 100% viewability on their media buys, but contributor Keith Pieper says it’s not worth it and proposes a different path. Keith Pieper on August 3, 2016 There’s a lot of chatter about 100-percent viewability, and even more slamming the Media Ratings Council’s 50-percent … Continue reading Research: Five reasons why 100% viewability isn’t worth the cost (by a long shot)
Five ways marketers can win in mobile-first micro-moments
Everyone wants to achieve mobile success, but how do you go about it? Contributor Brian Solis shares analysis of Google’s advice on how marketers can take advantage of micro-moments. Brian Solis on August 3, 2016 Mobile has changed the game, and marketers have to change with it. Consumers aren’t just mobile-first, they’re pushing to become … Continue reading Five ways marketers can win in mobile-first micro-moments
Five insights your paid search team should be stealing from organic
Google Analytics recently added Search Console reports to help analyze incoming search traffic. Columnist and Googler Matt Lawson explains how you can use this change to improve your paid search performance. Matt Lawson on June 22, 2016 Getting clicks is great, but it’s way more important to know what happens after you get those … Continue reading Five insights your paid search team should be stealing from organic
The Five Biggest Blogging Mistakes
by Ray Manley May 9, 2016 Follow @rbmanleyMay 9, 2016 Why is your blog not attracting the interest that you feel it should? Chances are that you’re making mistakes, and there are a lot huge ones that you can make, not even including bad grammar. Let’s start with the five biggest blogging mistakes you can … Continue reading The Five Biggest Blogging Mistakes
Five Ways to Draw Traffic to a Blog Post
by Kylie Ora Lobell March 28, 2016March 28, 2016 As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information, companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Many of them have addressed … Continue reading Five Ways to Draw Traffic to a Blog Post
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