by Azure Collier Follow @azurecollierOctober 12, 2016 It’s no secret that it’s getting harder for businesses to get their posts seen in Facebook’s news feed. Facebook has made more changes in recent months that give posts from friends more priority than content shared by business pages. So how can you get more eyes on the … Continue reading 10 Lessons We Learned From Our First Facebook Live
by Brad Smith Follow @bsmarketerSeptember 28, 2016 Part one of the series here. The first step to generating new leads is to create a lead magnet. It’s the bait or lure that’s so interesting, so awesome, and so unique that people can’t help but want it. Once you’ve hit Publish, it’s easy to assume the … Continue reading How to Create Your First Lead Magnet Campaign (Part 2)
by Kaitlin Loyal Follow @kipwingOctober 6, 2016 When you work in marketing, it’s easy to get distracted by the latest app, channel, social network or design trend. Facebook Live and Persicope! We’ve GOT to start broadcasting live video. Infographics? Of course we need to tell our visual story. Animated video? Yes, our B2B widgets will … Continue reading Don’t Be Swayed by Tactics. Create Your Story First.
by Ross Simmonds Follow @thecoolestcoolOctober 5, 2016 If you work in startups, you’ve likely heard the phrase Unicorn before. It’s a phrase that was coined by Aileen Lee back in 2013 to categorize startups that are valued at over $ 1 billion. These are the startups that we all know and some of us love. … Continue reading The Mobile Midas Touch: The 10 Investors Who Saw The Future First
by Maranda Dziekonski Follow @marandasaysSeptember 25, 2016 So here you are, building the next up and coming SaaS tool, with the ever so common recurring revenue model. Things are going really well. Your customers really seem to love you, and why wouldn’t they? Your product is awesome! You and your growing customer base seem to … Continue reading How to Hire Your First Customer Success Manager
by Brad Smith Follow @bsmarketerSeptember 21, 2016 Most people that come to your website aren’t there to buy. Chances are, they’re not ready. Most likely, they don’t even realize they need what you have to offer. Instead of going straight for the sale, your primary goal should be to start generating new leads, then you … Continue reading How to Create Your First Lead Magnet Campaign (Part 1)
by Laurie Sullivan, Staff Writer @lauriesullivan, September 2, 2016 A phone with interchangeable parts intended to reduce electronic waste and allow consumers to keep the core of the device longer than a year or two seemed like a good idea at the time of conception. That’s how many describe Google’s defunct modular mobile phone design … Continue reading Google Thinks Mobile First Unless It’s A Modular Phone
by Aaron Baar, Staff Writer, August 30, 2016 Think about how — and especially where — you’re using smartphones and tablets. When you’re moving from one place to another, certainly. In “snackable” moments — such as a coffee shop or grocery-store line — when you have a minute of idle time. And, sadly, despite the … Continue reading Mobile Isn’t Just First, It’s Primary
by Jeffrey GilsonAugust 18, 2016 It’s Wednesday, and you’re a comic book store. All of the new releases just came in and you want to let your customers know what’s new and exciting. But just writing up a blog post or a Facebook post feels dull. What can you do instead? You’re a museum, and … Continue reading 3 Ideas for Your First Facebook Live Video
by Alexis GetscherAugust 29, 2016 We realize that customers are our best salespeople. After all, they know better than anyone the value Bizible provides and how helpful our customer success team is when there are bumps on the road to making every marketing dollar profitable. We’ve dedicated an entire page to highlight our customer’s stories … Continue reading What We Learned By Filming Our First B2B Case Study Video
