Tag Archives: Fewer

Customers aren’t satisfied: Fewer than 35% say they’re happy with brands

First impression, ease of use are most important to customer satisfaction. Constantine von Hoffman on July 13, 2022 Despite marketers’ pandemic-driven focus on customer satisfaction, less than 35% of consumers are completely satisfied with their brand relationships, according to the 2022 Brand Relationship Design report from digital product, marketing and brand innovation firm R/GA. This … Continue reading Customers aren’t satisfied: Fewer than 35% say they’re happy with brands

How Marketing Teams Can Adapt to Having Fewer Industry Events

Tom Wozniak — March 17, 2020 If you’re involved in marketing or sales for just about any industry where traveling to industry events is part of your strategy, you’re almost certainly being impacted by the growing number of cancellations for large events right now. Many companies depend on these types of events to generate new … Continue reading How Marketing Teams Can Adapt to Having Fewer Industry Events

Want Fewer Interruptions at Work? Use Internal Office Hours to Cut Back!

Karl Sakas — July 2, 2017 Follow @KarlSakas — July 2, 2017 Want fewer interruptions by your employees? Create internal “Office Hours” at your agency! An agency owner asked me for help—he was overwhelmed by email at work. He felt like he needed to respond to emails immediately, or fall hopelessly behind. During our two-hour … Continue reading Want Fewer Interruptions at Work? Use Internal Office Hours to Cut Back!

Marketers are sending fewer emails & getting better open rates [SendGrid]

SendGrid says email marketers are sending an average of 8.1 emails per month this year, down from 2016’s 9.8 sends per month. Amy Gesenhues on March 2, 2017   According to SendGrid’s 2017 Email Benchmark report, the average email send rate has dropped from 9.8 sends per month in 2016 to 8.1 in 2017. While … Continue reading Marketers are sending fewer emails & getting better open rates [SendGrid]

Want to Increase Social Media Engagement? Try Fewer, Higher Quality Interactions

by Julie Chomiak July 7, 2016July 7, 2016 The power of social media is growing at an unbelievable rate and the smallest of interactions has serious impact upon brands and businesses. We can all think of an instance when you saw a brand respond to a user’s post or inquiry, and it either surprised and … Continue reading Want to Increase Social Media Engagement? Try Fewer, Higher Quality Interactions