Jason Obenhaus — March 13, 2017 Follow @JObenthehaus— March 13, 2017 Search engine optimization continues to be crucial in helping customers find you online. The main purpose of an SEO strategy is to improve your online visibility and make it a proven method for boosting revenue while building a solid foundation for all marketing efforts … Continue reading 10 Need-to-Know Facts Before Beginning SEO
Louis Foong — February 24, 2017 Follow @thealeagroup— February 24, 2017 Have you and your business joined the 88% of B2B marketers that have built content marketing into their strategy? Chances are, if you read this blog regularly, you’re at least dipping your toes into the content marketing pool. I just want to let you … Continue reading 8 Facts You Need to Know About B2B Content Marketing [Infographic]
Don’t try to hide or exaggerate the facts. Columnist Rachel Lindteigen says content marketers will be rewarded if they offer their consumers content that’s honest and relevant. Rachel Lindteigen on February 3, 2017 A new term popped up recently, and it’s a dangerous one for marketers. Kellyanne Conway, counselor to our new president, introduced … Continue reading Don’t risk your business and consumer relationship over ‘alternative facts’
Jomer Gregorio — December 20, 2016 Follow @JomerGregorio— December 20, 2016 Semantic search is one of the term that often hear in search engine sphere nowadays. As the name suggest, semantic search is the way search engines improves the accuracy of a search by means of using not one but multiple resources to interpret the … Continue reading Semantic Search – 8 Facts You Should Know [Infographic]
Angela Hausman, PhD — December 9, 2016 Follow @MarketingLetter— December 9, 2016 I got this great infographic about containing 115 facts about social media and I couldn’t wait to share them with you. Not all this information is earth-shattering, but having it all in one place is a great tool. I’m gonna print it out … Continue reading 115 Facts About Social Media to Plan Digital Marketing Strategy
Rob Petersen — November 14, 2016 — November 14, 2016 Website speed has long been recognized as a important factor that impacts search engine rankings. And a top factor in Search Engine Optimization (SEO). Slow website speed creates a bad user experience, one that may result in visitors not coming back to your website or … Continue reading 14 Key Facts on Website Speed and 4 Top Tips When It’s Slow
by Greetje den Holder Follow @GdenHolderSeptember 30, 2016 The dark social is social content shared through private channels, rather than public platforms where posts can be seen and shared openly by a wide circle of people. The term was first described by Alexis C. Madrigal and examples include e-mail communications or chats on messaging apps. … Continue reading 4 Surprising Facts About the Dark Social
by Dwayne Waite Jr Follow @adlandheroesSeptember 29, 2016 Advertising Week wrapping up, and the regular calls for diversity, new ideas, creativity, and the need for riskier activities and tactics were not out of reach. Professionals pushing strategies like influencer marketing, and account-based marketing, were all around as well. We enjoy Advertising Week, for one thing, … Continue reading Five Digital Marketing Facts Marketers Should Know
by Jeff Bullas July 17, 2016 July 17, 2016 It’s only been 10 years but it feels like a lifetime. Twitter has been around for a decade. I joined in 2008 and had no clue about what to do with it or where it was going but loved its simplicity. Somehow it worked. Then I … Continue reading 95 Awesome Social Media Facts You Should Not Ignore
by Stacey MacNaught June 29, 2016 Follow @staceycavJune 29, 2016 Ecommerce revenues are expected to top $ 1 trillion this year. That represents an incredible opportunity for businesses to capitalise on consumers’ growing reliance on online for big and small purchases of all sorts. But getting an ecommerce website off the ground isn’t simply a … Continue reading 4 Facts Every New E-Commerce Retailer Must Know
