by Laura Donovan January 21, 2016 Follow @thewordproJanuary 21, 2016 Back in October Facebook launched Lead Ads. These ads provide “people a quick and privacy-safe way to sign up to receive information from businesses, like newsletters, quotes and offers.” (Facebook for Business) Lead Ads are ads designed to find people who may be interested in … Continue reading Facebook Offers New Features for Lead Ads
by Megan Hicks January 20, 2016January 20, 2016 Social media marketing (SMM) is one of the best ways to reach your fans. Real time sharing and the ability to ride your consumers’ emotional waves provide a marketing opportunity that can’t be competed with. Facebook provides businesses and nonprofits with some of the deepest insights available. … Continue reading Using Emotional Triggers When Writing Facebook Posts
Lead ads come to desktop and get features to give users more information — and enticement — to submit leads from the ads. Ginny Marvin on January 19, 2016 Facebook lead ads launched in October to make it easy for users easily fill out lead forms with their Facebook account information with a couple of taps on … Continue reading Facebook Lead Ads Get More Features & Come To Desktop
by Mandy Edwards January 15, 2016 Follow @memktgservicesJanuary 15, 2016 Let’s go ahead and state the obvious – Facebook is not very business-friendly. Anymore at least. Pages post content hoping someone will see it without having to click “boost post.” But before that can happen a page has to have people like it. And boy … Continue reading Quit Being Desperate for Facebook Likes
By Kristen Godel January 15th, 2016 Have you ever wondered … why do I keep getting served “X” Facebook ads? We all know it’s based on data collected by Facebook by different sources….but did you know that you can see, and remove some of the categories Facebook thinks you’d be interested in? Simply follow these steps: … Continue reading Why Do I get Served THOSE Facebook Ads?!
by Camilla Bradley January 13, 2016 Follow @Cami11aBradleyJanuary 13, 2016 Facebook is one of the biggest social giants for customer service; with a longer character count, access to Groups and business locations, it makes it even easier for us to access and voice our opinions. Improving customer service will boost your brand loyalty and could … Continue reading 3 Changes to Improve Your Customer Service on Facebook
by Jacob Curtis January 13, 2016 Follow @jacobkcurtisJanuary 13, 2016 Ever notice some Facebook Pages have a Very Responsive badge? It’s because they do a really good job at initially replying to private fan messages. The only downside is that it’s very hard to maintain a Very Responsive badge if you aren’t there managing your … Continue reading How to Set your Facebook Page’s Messaging Status to Away
by Justin Wong January 13, 2016 Follow @CurvecommsJanuary 13, 2016 The Christmas season is one of the most competitive times for any type of online advertising. Every business, from mom and pop stores to big-box retailers will be fighting over the public’s attention on Facebook. Does that mean you shouldn’t advertise? No! A study from … Continue reading 4 Steps to Improve Your Facebook Ads
A limited test is underway to fulfill ad space on mobile publisher sites and move beyond brokering in-app ad inventory. Ginny Marvin on January 12, 2016 at 3:07 pm Facebook is running a test to expand the Facebook Audience Networks’ reach to mobile web advertising, according to an AdExchanger report. The social network confirmed to AdExchanger that … Continue reading Report: Facebook Audience Network Testing Expansion Into Mobile Web Advertising
by Steve Hamm January 12, 2016 Follow @maasprosrduJanuary 12, 2016 Video marketing is becoming ever more important as consumers become increasingly comfortable with visual content as opposed to text-based content. When people think web videos, YouTube comes to mind. But YouTube doesn’t have to be the primary home for your videos. In fact, when it … Continue reading Video Marketing on Facebook
