Scott SimsOctober 19, 2015 Social media has increasingly become the significant driving force in marketing. So, how does the average company or brand make the most effective use of this very important tool? Here are 25 things that experts can implement to maximize the effectiveness of their social media campaigns. 1. Post regularly – The more … Continue reading Top 25 Social Media Marketing Tips from the Experts
Julie HongOctober 1, 2015 Remember the “World’s Toughest Job” campaign by American Greetings that went viral with nearly 25 million views on YouTube? Today’s marketing managers have the tough responsibility to learn from and replicate the success of these past few years’ top social media campaigns, while coming up with an extra layer of creativity … Continue reading 4 Winning Social Media Campaign Tips Experts Agree On
Alexis GetscherSeptember 25, 2015 Digital marketing is an industry that is constantly evolving, and to stay relevant marketers need to continually educate themselves. One specific area that’s rapidly developing is Paid Search. Paid search is when a company advertises with sponsored listings and pays a fee every time the ad is clicked (pay-per-click) or when … Continue reading 13+ Online Havens That Keep Paid Search Experts Ahead of the Curve
Pam McBrideSeptember 5, 2015 If you’ve ever attempted to run a real-time marketing campaign, you know how challenging it can be. There are so many factors involved in getting it right: creating compelling content, understanding your audience, connecting to your audience at the right time, choosing the right real-time events to engage with… not to … Continue reading 8 Top Social Media Experts Weigh in on Real-Time Marketing
Craig SullivanAugust 15, 2015 So what’s this all about? Unicorns, Useful Best Practices and Optimisation Experts — all rather rare and mystical beasts. And this quote encapsulates everything I’m going to talk about today: “Stop copying your competitors — they may not know what the f*** they are doing either”- Peep Laja So what’s the … Continue reading The Endless Suck of Best Practice and Optimization Experts
Cameron BartlettJuly 14, 2015 What You Missed from #TweetSmarter 2015 Recently, Twitter and Hubspot hosted a public webinar for marketers and business owners the learn some of the new features and best practices for marketing on Twitter based on case study results they’ve been collecting over the past year, since their #Tweetsmarter 2014. Honestly, I … Continue reading 10 Twitter Tips From Twitter Experts
Mickie E KennedyJune 24, 2015 According to the Direct Marketing Association, each penny you invest in email marketing will eventually yield an ROI of 4300%, and Gigaom Research has found that marketers consistently rank email as the single most effective medium for awareness, acquisition, conversion, and retention. Despite so much at stake, many small-to-medium-sized businesses … Continue reading 17 Experts Respond to Your Email Marketing 9-1-1
Jeff BullasJune 22, 2015 Why do you go to conferences? For learning…networking or the chance to expand your mind and find some inspiration? Maybe you want to escape the office cubicle for a couple of days or find some company after working from the home office for weeks on end. These conferences can be large, … Continue reading 67 Insights From The Worlds Top Digital Marketing Experts
Graham JonesJune 20, 2015 Do you want to be a millionaire? Or a billionaire? If you do, there are several ways you can achieve your dream. You can have rich parents – that’s a good way of being rich yourself. Or you can invent something so cool everyone wants it. Alternatively you could work really, … Continue reading How to Succeed With Social Media – Mix With Experts
Amanda NelsonJune 6, 2015 In a recent RingLead webinar, Jeff Soriano, Director of Demand Generation at SocialFlow, and Paul Dunay, award-winning B2B marketing expert and author, discussed the importance of social data for marketing success in a Q&A, panel-style webinar. I was honored and excited to be a part of it, and if you missed … Continue reading Marketing Experts Answer Your Burning Questions About Social Data
