Stacy Bolger — January 15, 2020 Let me just qualify something here before I get started: I have good kids. Really good kids, in fact. Kids that make me proud 98.7% of the time. But then there’s the other 1.3% of the time, and all you parents out there know what I’m talking about. Yep, … Continue reading Employee Experience: Seeing the Forest for the Trees
Laura Krajewski — January 9, 2020 The ball dropped and like that, we’re in a new decade! Each new year comes with new goals. I’m not only talking about losing the 5 extra pounds we gained from eating all those Christmas cookies. And, I’m not referring to the resolution you made about watching just a … Continue reading Don’t Hold Back in the New Year: Conquer These 4 Call Center Projects and Boost your Agent and Customer Experience in 2020
The tool seeks to drive cross-functional collaboration by collecting and analyzing customer-facing employee feedback. Jennifer Cannon on January 8, 2020 Customers — especially end-users — tend to be straightforward with store and customer service staff as well as regular vendor contacts, particularly when it comes to product feedback. That feedback doesn’t always reach the product … Continue reading Collaboration solution from Qualtrics puts customer service employees at the center of customer experience
Age Of Search, AI, And How To Excel At Customer Experience: Microsoft Study by Laurie Sullivan , Staff Writer @lauriesullivan, January 7, 2020 One in three customers will stop interacting with a brand they love after one bad experience, and nearly half will completely abandon the company after several bad interactions, according to a PwC Future … Continue reading Age Of Search, AI, And How To Excel At Customer Experience: Microsoft Study
It’s time to go through your website and figure out if this is the experience we want customers to have, especially on a mobile device. Duane Brown on January 3, 2020 Contributor and SMX speaker, Duane Brown, explains in this video why 2020 is the year to get a handle on your mobile experience … Continue reading Make 2020 the year for e-commerce to get better with the mobile experience
Emily Genge — December 5, 2019 If you own or manage an e-commerce business, then you’re aware that a solid customer experience (CX) strategy is vital to success. But before you consider tackling CX, it’s important to understand what it is and what it can do for your business. What does customer experience mean? In … Continue reading 5 Ways to Enhance Customer Experience in E-commerce
Just 9% of DCX executives have rolled out personalization tools in their organization. Amy Gesenhues on November 15, 2019 One would think that with more than 7,000 martech tools available to create exceptional digital customer experiences, businesses would have little trouble building a marketing stack that delivers a seamless customer journey — but that doesn’t … Continue reading Nearly half of businesses aren’t investing in personalization technologies despite citing customer experience as a top priority
Customer experience expert Kerry Bodine says companies need to adopt a customer journey mindset to break down silos and truly serve customers. Amy Gesenhues on November 6, 2019 Product managers have long been part of product marketing teams, but Kerry Bodine, customer experience expert and coach, says it’s time for businesses to consider a new … Continue reading Is it time to add a Journey Manager to your customer experience team?
Aleah Taboclaon — October 29, 2019 Follow @aleahphils As a small business owner, you already know how important it is to have an online presence. With over 2.14 billion online shoppers expected to buy goods and services by the end of 2021, you can see why all of your effort should be on building your … Continue reading User Interface Design vs. User Experience: What’s the Difference?
Elizabeth Williams — October 28, 2019 Follow @bizmkter This is the second in our instalments on how to get your recruitment marketing on track and doing its job. Last time we looked at the foundational necessity of a great employer brand, and this week we will turn our attention to the candidate experience. Hands up … Continue reading Recruitment Marketing Essentials #2 – A Better Candidate Experience