Kristen McCormick January 10, 2021 Choosing a creative newsletter name can feel like a bit of high-pressure situation. It needs to stand out while staying on brand. It needs to grab attention without being too dominant, and ideally, it needs to appeal to the human senses of your potential readers, such as their sense of … Continue reading Creative Newsletter Names: 75+ Ideas and Real Examples to Inspire You
Victoria Taylor December 9, 2020 When crafting eCommerce emails for the first time, you’d think that your email’s most important aspect is the products you show off to your email subscribers. That’s true, but it only accounts for 30% of the email’s success. The rest is science: the subject line, layout, the copy, the use … Continue reading 9 Ecommerce Email Examples & Tips You Should Know to Improve Sales
Nia Gyant October 17, 2020 Successful companies know that sales promotions are among the most effective methods of increasing sales, boosting customer satisfaction, and heightening brand awareness. Sales promotions have been used for decades with great success and, no matter your industry or the size of your business, there are sales promotion techniques that can … Continue reading 15 Insanely Effective Sales Promotion Examples to Win More Customers
Baylor Cherry September 14, 2020 Modern website design is a relative phrase. Some people might think a website designed in 2010 is modern, while others in the web design field have seen so many new things in the past year, that anything pre-2019 is already outdated. The thing we notice most is that modern website … Continue reading 10 Elements of Modern Web Design That Drive Engagement (+ Examples)
Erika Giles September 10, 2020 Knowledge bases! It may sound like a boring topic. Nobody out there describes themselves as the Michelangelo of knowledge bases, after all. (And if you do, please get in touch – we want to meet you!) And yet, with so much information moving online, knowledge bases are more important than … Continue reading The 10 Best Knowledge Base Examples in 2020
Mary Lister September 5, 2020 I have a confession. I *very* strongly dislike the phrase, “she wears a lot of hats.” It’s overused, like “these are unprecedented times” or “move fast and break things.” But if you’ve been the sole marketing person (or the sole everything person) at a company, the phrase probably fits. And … Continue reading How to Get Started with Automated Email Marketing: Tips, Tools, and Examples
Victoria Taylor August 31, 2020 Let’s talk about Instagram, IGTV to be precise. About six in 10 Instagram users log in at least once daily. It’s the second most logged-in social media site for daily use after Facebook. Originally IGTV was created to compete with social media channels like YouTube, Tik Tok, and Vimeo. Like … Continue reading 7 Best IGTV Cover Examples & Tips to Increase Your Videos Engagement
Erika Giles August 27, 2020 With all the talk about landing pages in the digital marketing world, it’s vital not to overlook the role of a website’s homepage. Your homepage is your virtual curb appeal, and it is essential to manage your curb appeal to keep visitors coming to your site for the best user … Continue reading The 30 Best Homepage Design Examples in 2020
Erika Giles August 24, 2020 You’ve spent hours creating your website, developing content, and building your brand, only to overlook your 404 page. It’s easy to rely on the generic code your host provider offers, but the real question is, should you? Creating a custom 404 page is easy, and a great way to continue … Continue reading 20 of the Best 404 Page Examples Ever (+ Tips to Make Yours Awesome)
10 Examples of Software Development Failure Nate Nead / 20 Aug 2020 Software has become so ubiquitous in our 21st century lives that we often take it for granted. We assume that it’s always going to work when we need it. Or, perhaps even more dangerously, we don’t fully understand the negative repercussions of an … Continue reading 10 Examples of Software Development Failure
