Roland Pokornyik — December 3, 2017 Follow @RolFic — December 3, 2017 Anytime you send an email campaign, the chances are that a few recipients will unsubscribe. No matter how stellar your content is or if you offer colossal discounts, they will do it. People’s needs evolve, and what was cool (December 05, 2017) might … Continue reading 7 Tips to Make Your Reminder Emails Successful
Kevin George — November 25, 2017 Follow @imkevin_monk — November 25, 2017 Snowflakes, fairy lights, reindeer and Santa! With these things showing up all over the internet, we know it is time to gear up with Christmas marketing campaigns. The biggest holiday of the year is just a month away and this is the peak … Continue reading Christmas Sale Email Examples to Deck Up Your Holiday Emails
Kevin George — November 21, 2017 Follow @imkevin_monk — November 21, 2017 It is a fact that 22.5% of your email database decays every year. This can be due to multiple reasons like your subscribers changing jobs or abandoning the email address that they no longer use, or worse, they no longer find your emails … Continue reading 7 Tactics to Create Effective Re-Engagement Emails
Naman Kapur — November 16, 2017 Follow @kapur_naman — November 16, 2017 Ever since online marketing began, emails were the most effective means of marketing channel until push notifications arrived and changed everything few years ago. But over these years, apps have become overcrowded and people get too many notifications on their devices to notice … Continue reading 5 Reasons Emails Will Dominate Marketing Channels in 2018
Aleah Taboclaon — November 1, 2017 — November 1, 2017 TeroVesalainen / Pixabay Every small business relies on email lists to find new customers and to sell to the already existing ones. They use a site builder to build their landing page and get a lot of sign-ups from new and existing clients. Some of … Continue reading 3 Tips in Writing Effective Emails That Convert to Business
Don’t annoy your subscribers with email overload. Columnist Len Shneyder explains how preference centers can empower customers and help email marketers know how much is too much. Len Shneyder on October 26, 2017 Email is the default medium for communication across the internet. It can reach new customers through lead-gen campaigns and rejuvenate old … Continue reading Let customers drive email’s cadence
Kevin George — October 20, 2017 Follow @imkevin_monk — October 20, 2017 It is a huge disappointment for all email marketers how email clients always block the images by default. You put in all your ideas and hard work in ‘designing’ an email, and email clients just ruin it by suppressing that visual oomph. Many … Continue reading 10 Dos and Don’ts of Alt-text in Emails
Lianna Patch — October 20, 2017 — October 20, 2017 Quick quiz: How many times today have you been in the middle of doing something, gotten a notification or an email or a text or just gotten plain ol’ distracted… and forgotten to finish what you started? I’m guessing it’s happened at least once today. … Continue reading How to Get More Unique Customers With Crazy-Effective Abandoned Cart Emails
Kevin George — October 18, 2017 Follow @imkevin_monk — October 18, 2017 MichaelGaida / Pixabay As the holiday season approaches, you must have already set up your triggered email campaigns. The success of your campaigns depends on how you set your brand apart from the competition during the peak season. For an e-commerce business, this … Continue reading Cart Abandonment Emails – Best Practices You Must Follow
Katie Sweet — October 10, 2017 Follow @misskatiehrdy — October 10, 2017 Shutterstock We are all familiar with the struggle of a cluttered inbox. I receive more emails than I care to count across my personal and professional inboxes every day, and I probably delete at least 80% of these emails without opening them — … Continue reading 4 Key Use Cases for Triggered Emails
