Mike Parry — October 30, 2019 Why is it more expensive to do something in house? Just recently our sales team have come across a number of potential small business accounts which have said; We manage email marketing ourselves… It’s become a part of my role and I fit it in when I can… We’re … Continue reading What’s the Real Cost of Not Outsourcing Your Email Marketing
Kevin George — October 29, 2019 Follow @imkevin_monk Planning your holiday email campaign? Now, is the time to start! Most brands tend to wait for the season to begin before beginning their campaigns, and targeting the customers. However, that strategy fails to accomplish the goals you have so painstakingly drawn for the season. Moreover, you … Continue reading Holiday Email Marketing for Ecommerce Industry
Mike Parry — October 25, 2019 Electronic mail has come a long way since its humble, text-only roots. The modern medium is one rich in imagery, animation and – if you fancy it – interactivity. Until recently, interactive email could only be achieved by means of some CSS wizardy. While CSS was never actually intended … Continue reading 3 Interactive Email Problems (and How to Solve Them)
Jared Atchison — October 24, 2019 We are well into fall, and winter is creeping up on us faster than we realize. Marketers are working hard on their holiday promotions this year, and it’s not hard to figure out why. In 2018 consumers in the United States spent a staggering 707.5 billion dollars during the … Continue reading 4 Email Marketing Tips for a Profitable Holiday Season
Cath Andrews — October 23, 2019 Email marketing best practices can help you get results for your online business, no matter how small you’re starting out. It’s not just the size of your list that matters. It’s also how excited, engaged, and responsive your subscribers are. If you have a list of 100,000 people but … Continue reading Email Marketing: 64 Best Practices to Improve Your Campaign Success
Jessica Mehring — October 22, 2019 Follow @horizonpeak Delete. Delete. Delete. While I was on maternity leave earlier this year, I found myself sitting on the couch with a cranky newborn, scrolling through the email app on my phone, and deleting marketing emails with abandon — several times a day. I was ruthless. If the … Continue reading Why I Deleted Your Marketing Email
Kevin George — October 22, 2019 Follow @imkevin_monk How do you feel, when you send an email campaign and receive a message that some of your subscribers couldn’t receive it? Disappointed and frustrated, right? Message that comes back because it couldn’t be delivered to a prospect’s email is a bounce back. In this post, we’ll … Continue reading Email Bounce: How to Prevent It
Josh Slone — October 21, 2019 Follow @Josh_Slone Many of these questions might cross your mind during this crucial moment, and rightfully so. When this happens, you need a good email marketing checklist , and that is exactly what we are going to provide for you. Read on! How does this email marketing checklist work? … Continue reading Email Marketing Checklist: 25 Questions To Ask Yourself Before You Send An Email
Chris Christoff — October 17, 2019 Follow @chriscct7 If you want to grow your audience, build an email list, and generate sales, have you considered using lead magnets? Lead magnets are free resources that offer value to your website visitors in exchange for their information. Rather than trying to convince them to give you their … Continue reading 6 Effective Lead Magnet Ideas to Grow Your Email List
VerticalResponse — October 18, 2019 Follow @VR4SmallBiz Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or operate an auto repair shop, landscaping business, tax preparation service or other local … Continue reading 6 Proven Local Email Marketing Ideas For Small Businesses
