Kevin George — April 2, 2017 Follow @imkevin_monk— April 2, 2017 Cinemagraph is a unique tableau with meticulously added cinematic effects. It is truly a revolution among revolutions. Hope you have read about the popularity and potential of cinemagraphs in email in our previous post. Monks take you a step ahead now with insights on … Continue reading How to Create a Cinemagraph in Email?
Rupert Adam — March 30, 2017 Follow @emailcenter— March 30, 2017 Lifecycle email marketing programmes should play a big part in your strategy, especially if you want to keep your customers happy and entice them to spend regularly with you. In this article, we look at the key benefits of lifecycle email marketing, key programmes … Continue reading Lifecycle Email Marketing Programmes Explained
Julie Chomiak — March 30, 2017 — March 30, 2017 Customer engagement is a business term that’s gained traction over the past few years. It has fed off of the need for personalization and real-time interaction has boomed for small and large businesses alike. However, knowing how to improve customer engagement is another thing completely. … Continue reading Improve Your Customer Engagement: 6 Email and Social Media Strategies
Dave Charest — March 28, 2017 Follow @DaveCharest— March 28, 2017 I’m sure you’ve asked yourself, “How often should I send email?” Weekly? Monthly? Any time sales are low? Start with this question: How many times do you have to ask kids to do something? Usually, more than once. It’s often the same with email … Continue reading Why You Need to Send More Email Than You Think
Could Email Be The Next Chatbot? by Sean Hargrave, Staff Writer, March 22, 2017 It’s always interesting to talk with someone more active outside your region whom you might not have otherwise bumped into, had it not been Advertising Week in London this week. One discussion that I had (April 07, 2017) got me thinking … Continue reading Could Email Be The Next Chatbot? (DD)
Social Media, Content Marketing Most Effective For Growing Email Lists by Jess Nelson, March 22, 2017 Email marketing is still the highest-grossing marketing channel per dollar spent, but return on investment is impossible without a list of subscribers to send marketing messages to. Ascend2, a marketing research firm, investigated the most effective email list acquisition … Continue reading Social Media, Content Marketing Most Effective For Growing Email Lists
John McTigue — March 25, 2017 Follow @jmctigue— March 25, 2017 It’s safe to say that most marketers still rely heavily on email marketing to reach and engage our prospects and customers. According to Campaign Monitor, email marketing delivers a whopping 3,800 percent ROI and $ 38 for every $ 1 spent. The question is, … Continue reading Is it Time to Assess Your Email Marketing Strategy?
Mark Parent — March 25, 2017 Follow @inbound281— March 25, 2017 Are the customers and leads on your company mailing list actually reading your emails? Email marketing is an essential part of any inbound marketing strategy, but it can take a little fine-tuning to make it work. This post is designed to give you some … Continue reading Up Your Email Marketing Game with These 4 Approaches
Annie Qureshi — March 24, 2017 Follow @annierqureshi— March 24, 2017 In today’s ever-evolving market of content and user engagement, there are always new tricks and tools emerging to equip your business with interactive ways to reach your audience and convert them to customers. However, finding a strategy that works for your company can be … Continue reading The 3 Best Email Marketing Platforms to Engage Your Audience
Justin Wilson — March 24, 2017 Follow @Jus_Wilson— March 24, 2017 Email is a great tool to use to engage with your audience. Assuming that you don’t have to buy a database to find out who they are (this can open up a world of pain, it’s a subject for another day!), it is a … Continue reading Boosting Email Open Rates