Miranda Marquit — January 9, 2018 — January 9, 2018 StockSnap / Pixabay You know you need to up your online marketing game in the new year. One of the best ways to do that is to take your copy to the next level. However, copywriting is not something that just comes naturally to everyone. … Continue reading 7 Tips for More Effective Online Marketing Copy
Darleen DeRosa — January 8, 2018 Follow @onpoint_llc — January 8, 2018 Virtual teams are becoming the new fact of life for businesses all over the globe. However, while virtual teams are being used ever more frequently, that doesn’t mean that they’re being utilized or managed properly. In fact, OnPoint has found that many organizations … Continue reading 6 Must-Have Ingredients for Effective Virtual Teams: A Recipe for Success
Rick Lepsinger — December 21, 2017 Follow @onpoint_llc — December 21, 2017 Every day, leaders at all levels within an organization have to influence others to carry out requests, implement decisions, meet organizational goals, and more. However, many leaders fail to use influencing tactics effectively. Rather than getting people to commit to a course of … Continue reading Are Your Leaders Effective Infuencers?
Ronald Dod — December 15, 2017 Follow @Visiture_Search — December 15, 2017 What once was considered a fleeting trend for youngsters has become a new way of life for people of all ages: social media. It has changed the way we share our day to day moments, shop, and communicate with businesses. It is this … Continue reading The Most Effective Tactics for Driving Social Media Traffic to Your eCommerce Store
Larry Kim — December 16, 2017 — December 16, 2017 Custom audience targeting is the crown jewel of Facebook Ads. Nothing else in our arsenal of ad targeting weapons comes remotely close to custom audiences in terms of raw ad-targeting power. Sadly, though, most of the Facebook advertiser accounts I audit fail to realize the … Continue reading 3 Strategies to Make Your Facebook Custom Audiences 3X More Effective
Georgi Todorov — December 8, 2017 Follow @GeorgiTodorovBG — December 8, 2017 Gamification is emerging as a favored tool for boosting customer engagement. Gamification combines “game mechanics” – such as point-based award systems and other non-traditional incentives – to build relationships and to drive sales. As of 2015, 87% of retailers were already using some … Continue reading Gamification to Make Mobile Retail Web Apps Even More Engaging and Effective
Rick Lepsinger — November 25, 2017 Follow @onpoint_llc — November 25, 2017 Modern workplaces are very different from the offices of yesteryear. Organizations are being faced with increasingly globalized markets and also are being challenged to have multiple business units and functions effectively coordinate across organizational boundaries. This modern work setting requires leaders who have … Continue reading The 3 Things You Need In Order To Make Leadership Development Effective
Kevin George — November 21, 2017 Follow @imkevin_monk — November 21, 2017 It is a fact that 22.5% of your email database decays every year. This can be due to multiple reasons like your subscribers changing jobs or abandoning the email address that they no longer use, or worse, they no longer find your emails … Continue reading 7 Tactics to Create Effective Re-Engagement Emails
Naser Alubaidi — November 21, 2017 — November 21, 2017 Having an online presence nowadays, especially on social media, is crucial in the success of any business. Online presence doesn’t only mean having a responsive website, but a content strategy in place as well. According to research, over 80% of B2B marketers have their own … Continue reading How To Create An Effective Social Media Content Strategy
Ben Mulholland — November 21, 2017 — November 21, 2017 Effective human resources management prevents company-wide anarchy. From solving internal disputes, to presenting a united front to customers, to just plain abiding by the law, HR is a vital discipline which is all too often generalized and pushed out of mind. That’s why today I’ll … Continue reading 12 HR Management Tips to Run an Effective Business (and Prevent Total Chaos)
