Analisa Sande — March 8, 2018 — March 8, 2018 Running an ecommerce store might be much simpler than opening a brick-and-mortar store. However, it also comes with a whole new set of risks you might not have thought about. This infographic shows the 10 common risks of running an ecommerce business that you need … Continue reading 10 Inevitable Ecommerce Risks You Should Watch Out For [Infographic]
Contributor Tony Edwards explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results. Tony Edward on March 6, 2018 By now most of us should be familiar with Schema Product markup which can be leveraged for listings on e-commerce sites. The … Continue reading What is GS1 SmartSearch Schema markup and why should e-commerce sites use it?
Kevin George — March 5, 2018 Follow @imkevin_monk — March 5, 2018 As an email marketer, you must be striving to gain the most out of your email campaigns. With the best design and content, you try to get your subscribers and customers to read and engage with the emails you send. But, are you … Continue reading Email Segmentation Strategies for E-commerce to Boost Sales
How Digital Ad Spending Accelerates E-Commerce Growth, Why That Is Good For ‘Traditional’ Media by Joe Mandese @mp_joemandese, March 2, 2018 There were two essential pieces of intelligence about the media economy unveiled during WPP’s quarterly presentation to investors Thursday. You can find them on pages 39 and 43 if you want to download the … Continue reading How Digital Ad Spending Accelerates E-Commerce Growth, Why That Is Good For ‘Traditional’ Media
With more and more people window shopping on a small screen, contributor Wesley Young shares six ways to use online tactics to drive customers to an offline store. Wesley Young on February 28, 2018 E-commerce and local search might seem to be exclusive functions. Local search is typically associated with store locations and driving … Continue reading 6 smart e-commerce lessons to boost local business
Analisa Sande — February 24, 2018 — February 24, 2018 Your business should connect to the bitcoin economy to earn more money and get more attention. There are several reasons why it’s a no-brainer to use bitcoin regardless of what kind of business you run. Bitcoin has already gone from a per-token value of a … Continue reading 3 Reasons to Consider Using Bitcoin for Your Ecommerce Business
Michelle Delgado — February 22, 2018 — February 22, 2018 Plenty of business owners know how to make a great product, but fewer know how to make a great website. From writing code and installing plug-ins to managing servers, domains, and security measures, running an e-commerce business can quickly start to feel like a daunting … Continue reading How E-Commerce Businesses Can Benefit From Website Builders
Nicole Blanckenberg — February 22, 2018 Follow @https://twitter.com/NicoleBlancken — February 22, 2018 One of the biggest eCommerce trends we will see this year is the shift to more personalization. When you look at the numbers, it’s hard to deny. Let’s look at the personalization stats: According to Accenture, 81% of consumers want brands to understand … Continue reading How to Cash in on eCommerce Personalization Trends
E-commerce is now a truly cross-device experience. Greg Sterling on February 21, 2018 For many retailers, mobile traffic equals or exceeds desktop traffic. Now, according to Criteo’s latest commerce report (Q4 2017), mobile sales represent the majority of total e-commerce for retailers with successful shopping apps. Retailers that have both mobile sites and apps … Continue reading Retailers with shopping apps now see majority of e-commerce sales from mobile
George Mathew — February 16, 2018 — February 16, 2018 You already know the advantages of content marketing. Effective content marketing raises brand awareness. A regularly updated site gains organic rankings and traffic share naturally. Content also gets linked and drives referral traffic. E-commerce websites can benefit a lot by engaging in creating content for … Continue reading How to Develop your eCommerce Content Marketing Strategy [With Examples]
