Tag Archives: Drive

How Landing Page Videos Create Massive Value and Drive Conversions

by Jordan Lore May 21, 2016May 21, 2016 Sometime in 2011 two men named Mark Levine and Michael Dubin met at a party and bonded over their mutual dissatisfaction with the razor blade industry. They shared a similar distaste for the greedy razor companies and their overpriced razor blade offerings. For as long as anyone … Continue reading How Landing Page Videos Create Massive Value and Drive Conversions

Coaching to Behaviors to Drive Metrics

by Cindy Grimm May 17, 2016May 17, 2016 In today’s fast moving and demanding marketplace, front-line employees must be equipped to handle customer requests in a more nimble, knowledgeable, and engaging manner. Simply checking the box and “processing” requests isn’t enough to keep customers happy. Engagement–being able to connect at a more emotional level–is proving … Continue reading Coaching to Behaviors to Drive Metrics

6 Tips to Maximize Social Media Reach and Drive Engagement

by Tahir Akbar May 4, 2016 Follow @tahirakbrMay 4, 2016 Social media dominates modern marketing. Given the soaring popularity and growing user base of social networks, businesses are investing more in social media. In 2015, 88% of US companies were using social media for lead generation and the percentage is expected to reach 89.4 percent … Continue reading 6 Tips to Maximize Social Media Reach and Drive Engagement

How to Drive Tremendous Website Traffic with Email Marketing

by Miranda Paquet April 5, 2016April 5, 2016 “For us, the most important result of email marketing is getting people to our website,” says marketing technology manager for Robert Paul Properties, Autumn Boles. “We want to get people to our website, deliver a quality experience, and ultimately convert them to clients that buy or sell … Continue reading How to Drive Tremendous Website Traffic with Email Marketing

Unlocking The Power Of Local Content To Drive Engagement And Increase Revenue

By Bernadette Coleman March 23rd, 2016 When it comes to local SEO, creative local content is one of the best tools to get people engaged with a brand or business. A business’s content marketing strategy should include the consistent production of various types of local-focused content. Appearing in organic local search results is a direct product … Continue reading Unlocking The Power Of Local Content To Drive Engagement And Increase Revenue