Daniel Burrus — November 20, 2019 Follow @DanielBurrus A difficult problem can and will eventually become a roadblock so large that it renders forward progress in any productive way virtually impossible. The direct result of a roadblock as such is more often than not, procrastination, and the longer this problem is in place, the more … Continue reading Don’t Get Stuck; Move Forward
There’s a growing disconnect between where brands are spending ad dollars and where consumers are actually making purchase decisions. Lewis Gersh on November 15, 2019 Did you know ESPN the Magazine ceased publication recently? No? Well, you’re not alone. A Washington Post article about the magazine’s impending demise elicited just 15 comments. (A recent … Continue reading Don’t abandon traditional in-home advertising channels, they still work
Albert Costill — November 14, 2019 As a business owner, I’m sure you’re always on the lookout for gaining a competitive edge. While delivering excellent products/services and providing top-notch customer service is a must, so is being socially responsible. Being socially conscience is essential for your survival. Customers, Millennials in particular, expect and prefer to … Continue reading How to Ensure Company Social Causes Don’t Fall by the Wayside
JoAnn Corley — November 7, 2019 Follow @joann corley “People don’t leave jobs, they leave bosses.” This is a very popular phrase that circles around the HR and management community a lot…and in fact has been doing so even during the time I was a recruiter some 25+ years ago. And, in all that time … Continue reading People Don’t Leave Jobs — They Leave Relationships
SMX East speaker Karl Sakas explains what you should do when a client requests a service your agency doesn’t offer. Karl Sakas on November 6, 2019 When a client asks to add a new service to their account, it’s usually an easy upsell… unless they’ve requested a service your agency doesn’t currently offer. That’s when … Continue reading Pro Tip: Don’t add new services reactively
68% of 18 to 24-year-olds expect brands to contribute to society, finds a survey of more than 11,000 young adults. Amy Gesenhues on October 24, 2019 Gen Z — young adults currently ranging in age from 18 to 24-years-old — is a powerful consumer block. The group spends an estimated $143 billion a year and … Continue reading Want to connect with the Gen Z crowd? Don’t shy away from social issues
Alex Tachalova — October 21, 2019 Five years ago, I was trying to build links—and failing. In fact, I was failing so hard that I had to work without getting paid while building only a couple of links a month. My team and I followed the “best practices” for link building, starting with our content. … Continue reading “Best Practices” for Link Building Don’t Work. This Does.
Michel van der Meulen — October 19, 2019 In organizations in which agile transitions take place, the ancient English proverb Blood is thicker than water is frequently appropriate. It is decided to adopt agile working, there is talk of Scrum, self-organizing teams, Sprints, standing meetings, sticky notes on the wall, etc. etc. Everybody has to … Continue reading Using Velocity as a Management Instrument? Don’t Do It!
Brian Wallace — September 29, 2019 Follow @nowsourcing Millennials have come of age, and now make up a full third of the workforce. While Instagram FOMO might still have you wondering how they lead such posh lives, but don’t be fooled. The reality is, being a millennial is no cakewalk. The fact is, 62 percent … Continue reading Don’t Be Fooled. Millennials Are Not the Irresponsible Upstarts You’ve Read About
Peter Daisyme — September 24, 2019 When starting your first company — the motive is to make a dent in the problem you’ll be solving. Then you start your next company. Now you begin to solve issues again — but you have experience building a company from the ground up. In your mind, you believe … Continue reading 10 Tactics That Don’t Suck to Building Better Company Culture