Tag Archives: Direct

A Nintendo Direct focused on Kirby Air Riders is set for August 19

A Nintendo Direct focused on Kirby Air Riders is set for August 19 Prepare yourself, because it’ll be about 45 minutes long. Kris Holt Updated Mon, August 18, 2025 Nintendo has a few major first-party Nintendo Switch 2 games lined up for the rest of the year. One of those is Kirby Air Riders, a … Continue reading A Nintendo Direct focused on Kirby Air Riders is set for August 19 →

DeepSeek Code Capable Of Sending Data Direct To Chinese Government

DeepSeek

DeepSeek Code Capable Of Sending Data Direct To Chinese Government by Laurie Sullivan , Staff Writer @lauriesullivan, February 6, 2025 As Google makes Gemini 2.0 free to all via the Gemini API in Google AI Studio and Vertex AI, cybersecurity experts have found code hidden deep in DeepSeek’s application that has the capability to send user … Continue reading DeepSeek Code Capable Of Sending Data Direct To Chinese Government →

New horizons for data-driven direct mail marketing

Data-Driven Strategy

The way direct mail combines digital with, well, mail can look like the way CTV combines digital with, yes, TV. And the ROI is still good, marketers say. Kim Davis on October 31, 2024 People may not need to actually lick stamps any more but they are still sending and receiving mail. Often they … Continue reading New horizons for data-driven direct mail marketing →

Postie launches CRM Optimization for direct mail

CRM Strategy

Why mass mail to a large random audience when you could mail to a relevant audience based on automated analysis of CRM data? Kim Davis on May 30, 2024 Postie, the direct mail platform, has unveiled a new CRM Optimization engine that uses machine learning to automate the analysis of brands’ CRM data to … Continue reading Postie launches CRM Optimization for direct mail →

Sendoso acquires Alyce, as gifting, direct mail platforms consolidate

Mergers and Acquisitions

Remote work presented challenges for direct mail. Can AI make a difference? Mike Pastore on February 1, 2024 Corporate gifting platform Sendoso announced it acquired Alyce, combining two of the biggest players in the corporate gifting platform space. There will be no immediate changes to either platform, Kris Rudeegraap, CEO of Sendoso, said in the … Continue reading Sendoso acquires Alyce, as gifting, direct mail platforms consolidate →

I’m not rude, just direct. Here’s how I learned to communicate with care

Communication Skills

By Michel Koopman January 05, 2024 The sophisticated and often nuanced manner in which leaders communicate is pivotal in forging or fracturing relationships with employees, colleagues, and stakeholders. As a Dutch-American CEO and founder, I’ve painstakingly navigated the intricacies of direct and transparent communication, learning to intricately balance forthrightness with empathy. The Dutch are … Continue reading I’m not rude, just direct. Here’s how I learned to communicate with care →

Evolution of Direct Selling from E-commerce to Social Commerce

Retail Industry

Evolution of Direct Selling from E-commerce to Social Commerce Sajin Rajan / Sep 20, 2023 Well, it’s been a long time since we’ve been exposed to the influence of technology on our daily routines. Does the idea of conquering the unimaginable with this potent and resounding force of transformation strike you as an intriguing possibility? … Continue reading Evolution of Direct Selling from E-commerce to Social Commerce →

Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, Purchases

Advertisement Industry

Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, Purchases by Laurie Sullivan @lauriesullivan, August 10, 2023 There is a direct correlation between the likeability of advertising and its ability to drive positive performance, according to data released Thursday. Some 56% of U.S. viewers use some form of ad-blocker, and 86% of viewers avoid ads altogether. The … Continue reading Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, Purchases →

Roku partners with Shopify to allow purchases direct from TV

Shopify

Ecommerce on streaming TV is becoming more mainstream as buying becomes easier with ad forms like Roku Action Ads. Chris Wood on July 14, 2023 Streaming platform Roku has partnered with Shopify, giving shoppers the ability to make purchases from Shopify merchants through their TVs. As a result of the new partnership, Roku watchers are … Continue reading Roku partners with Shopify to allow purchases direct from TV →

IRS free direct file is a nice idea, but lousy customer service could undermine the whole thing

Taxation

By Sam Becker May 17, 2023 Tax season can be a gut check for millions of Americans. Hot off announcing a new pilot program, the Internal Revenue Service (IRS) may also be in for a reality check. This week, the IRS announced that it’s created a new “Direct File” tax-filing option, and will launch … Continue reading IRS free direct file is a nice idea, but lousy customer service could undermine the whole thing →