Tag Archives: Differences

Herman Miller has a new brand identity. Can you spot the differences?

By Elissaveta M. Brandon January 19, 2024 Herman Miller has a new brand identity, but you probably haven’t noticed. On January 2, Herman Miller announced a refreshed brand identity by Brooklyn design office Order. The new look, which will be rolled out over the next few months, includes a slightly different logo, a slightly different … Continue reading Herman Miller has a new brand identity. Can you spot the differences?

Similarities And Differences In Languages Through A Semantic Network

Similarities And Differences In Languages Through A Semantic Network by Laurie Sullivan , Staff Writer @lauriesullivan, April 11, 2022 Language plays an increasingly important role in search. Revealing the similarities and differences between languages through network science might seem daunting, but researchers at the Tokyo University of Science have found a way to make it work. … Continue reading Similarities And Differences In Languages Through A Semantic Network

A/B/n and MVT Testing: Business Benefits, Similarities and Differences

A/B/n and MVT Testing: Business Benefits, Similarities and Differences Polina Zakaryan / 14 Feb 2022   Your landing page does not work well; email newsletters and push notifications are ineffective. What is the cause of it? What should be changed to improve efficiency? Even the most experienced marketer will not answer this question with 100% … Continue reading A/B/n and MVT Testing: Business Benefits, Similarities and Differences

3 Differences Between SEO and SEM in Digital Marketing

Jock Breitwieser December 8, 2021 Are you looking to find the perfect digital marketing strategy for your business? Search marketing can work well for you to raise brand awareness, boost website traffic, and increase your revenue. However, to run your campaign well, you must familiarize yourself with the most popular search marketing strategies, SEO and … Continue reading 3 Differences Between SEO and SEM in Digital Marketing

Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News

Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News by Sara Guaglione , December 22, 2020  A recent study by data solutions company Lotame examined the digital behavior of COVID-19 content readers versus non-COVID-19 content readers. It found that consumers of COVID-19 content were more likely to be family-focused, female and young, compared … Continue reading Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News

SEO vs. Social Media: The Differences Between Search and Social Traffic

Jock Breitwieser October 13, 2020 SEO and Social Media actions produce different outcomes. But they do have the same goal, and that is to drive website traffic and conversion. The thing is, they both have vacancies. Surprisingly, they simply fill-in what’s lacking on the other. Let’s find out how their differences allow them to address … Continue reading SEO vs. Social Media: The Differences Between Search and Social Traffic

What are the differences between B2B marketing automation platforms?

Here’s what you should look for when making comparisons between marketing automation solutions. Pamela Parker on March 30, 2020 Marketing automation platforms form the backbone of many B2B marketing operations, increasingly serving as sophisticated marketing orchestration platforms. A range of platforms is available to marketers depending on their firm’s size, budget and level of digital … Continue reading What are the differences between B2B marketing automation platforms?

The Differences Between and Benefits of Scorecards and Dashboards

Laura Patterson — November 10, 2019 Follow @LauraVEM Scorecards and dashboards are two vital tools you will need to effectively execute your performance management initiative. Marketing organizations that focus on demonstrating and communicating their value, impact, and contributions invest in Marketing Performance Management (MPM) processes. The definition of performance management has remained relatively constant for … Continue reading The Differences Between and Benefits of Scorecards and Dashboards