Lindsey McFaddenApril 2, 2015 Beautiful design is just as important as personalized, relevant content in today’s email marketing. Many marketers are seeing their audiences go the way of mobile email reading, which makes it essential to be designing messages for these devices. There are many approaches to mobile email design. Many marketers still go the … Continue reading Responsive Design vs. Fluid Design
Tag Archives: Design
For Killer Response Rates in Large Campaigns, Try Experimental Design
John SeniorMarch 26, 2015 Your customer base is dynamic and complex. If you’re trying to optimize across your entire population of users, traditional A/B experiments may fall short. In this case, you should consider a technique we call experimental design because it allows for massive increase in the amount of variance in your digital marketing … Continue reading For Killer Response Rates in Large Campaigns, Try Experimental Design
What is the Design Process?
Sylvia FoersterMarch 23, 2015 Graphic design isn’t a process many people are familiar with. It can be hard to envision how one can create something from nothing. With building construction, you can drive by a site and see the foundation get poured, the frame go up, and as the weeks go by, you can see … Continue reading What is the Design Process?
Websites Lacking Mobile Optimization And Responsive Design Will Lose Search Visibility – Google Confirms [Video]
ZOG DigitalMarch 13, 2015 Google controls the online world. The company’s global search market penetration is nearly 60 percent, so when the search giant speaks it’s natural that marketers listen—especially when Google announces sweeping changes to its mobile SEO rankings system as it just did. Beginning April 21, Google will start ranking websites optimized for … Continue reading Websites Lacking Mobile Optimization And Responsive Design Will Lose Search Visibility – Google Confirms [Video]
4 Features Every Local Business Website Design Needs
Harmony MajorMarch 9, 2015 No business can afford to waste money on tools that don’t work. Local businesses must be particularly discerning when deciding where to distribute the yearly budget. A useful litmus test for local business website design is whether the website will pay for itself over time. Good design is not decoration. Your … Continue reading 4 Features Every Local Business Website Design Needs
4 Questions You Must Ask Before Creating Your Startup’s Corporate Identity Design
Sarah GreesonbachMarch 5, 2015 Corporate identity design has been an integral element of business since the early 1900s. But despite the effect that the right branding and design can have for a company or a campaign, sometimes it’s difficult to see its true value laid out on a mock-up. To the untrained eye, it looks … Continue reading 4 Questions You Must Ask Before Creating Your Startup’s Corporate Identity Design
Does Custom WordPress Design Impact the Bottom Line?
Richie ContartesiFebruary 27, 2015 Does an attractive custom WordPress design lead to more sales? By “attractive web design,” I don’t just mean pages that look good, but also pages that work right. But all that matters is how it looks, right? Wrong! The fact is, you’ll lose visitors before they even see your beautiful custom … Continue reading Does Custom WordPress Design Impact the Bottom Line?
5 Contact Page Design Ideas That Generate Better Lead Conversions
Sarah ClarkFebruary 25, 2015 It is high time you start giving attention to your contact page, if you want your site to be user friendly. No website can be completely user friendly, unless it can provide a smooth flow design template that users find easy to comprehend and navigate. Your website is your online shop … Continue reading 5 Contact Page Design Ideas That Generate Better Lead Conversions
What Are the Trending Web Design Layouts?
Wesley BradleyFebruary 23, 2015 The emphasis put on websites to perform at high-speed is set to have an impact on the web layout trends in 2015. The strict, traditional formula of having a compulsory header, footer, sidebar and content area is being thrown out the window for a sleeker option. Due to the rise in … Continue reading What Are the Trending Web Design Layouts?
How Would You Like Your Graphic Design? Fast, Cheap, or Great. Pick Two.
Graeme NishidaFebruary 20, 2015 If you’re in the Design industry or are study to one day enter it, then you’ve probably seen the poster I’ve used on the cover of this blog post. Or, you have heard of this kind of client mentality when it comes to project management. In a society that seems to … Continue reading How Would You Like Your Graphic Design? Fast, Cheap, or Great. Pick Two.