Learn how to align your B2B brand identity with customer needs and deliver a seamless experience that turns hype into happy customers. Jay Mandel on June 25, 2024 The digital banking revolution promised a financial dream: Manage everything from anywhere with sleek apps. Fueled by the ease of Venmo and Zelle, I (and many … Continue reading How to build a B2B brand that delivers lasting value
Salesforce adds information from third-party systems to Service Cloud in addition to the data available in Data Cloud. Kim Davis on May 6, 2024 Salesforce announced a new source of intelligence for service agents, Unified Knowledge. The solution aggregates information from third-party sources and makes it available in Salesforce, complementing the customer data … Continue reading Salesforce delivers Unified Knowledge to service agents
Basis Delivers On Programmatic Guaranteed, Kreps Creative First To Use by Laurie Sullivan @lauriesullivan, January 24, 2023 Basis Technologies, which provides cloud-based workflow automation and business intelligence, on Tuesday announced the availability of programmatic guaranteed buying. Jamie Stevenson, senior digital strategist at full-service digital agency Kreps Creative, is one of the first to use the platform. She began … Continue reading Basis Delivers On Programmatic Guarantee, Kreps Creative First To Use
Walmart Delivers Self-Service Sponsored Search Ads For Marketplace Sellers by Laurie Sullivan @lauriesullivan, September 14, 2022 Walmart on Wednesday announced new ways for authorized third-party sellers to connect with Walmart customers across its marketplace through self-service options, giving companies alternatives to Amazon and eBay. The company’s expansion into automation for sellers will help them to … Continue reading Walmart Delivers Self-Service Sponsored Search Ads For Marketplace Sellers
Only your team can determine which metrics mean the most for your business. Ruben Ugarte on April 27, 2022 Marketing teams have access to an unprecedented amount of data and customer insights, but too many aren’t actionable or useful. It may be fascinating that 40% of your customers come from Kansas, but how does that … Continue reading Analytics software delivers data, standards deliver insights
Don Shapiro October 22, 2021 ATLAS Experiment © 2021 CERN ATLAS added to the world’s largest particle accelerator Consider these employee conversations at two companies. Two salespeople were talking during a slow moment at an industry trade show. “I’m not writing much down in that book the VP gave me. Takes a lot of time … Continue reading Build a Company Culture That Delivers Eye Popping Results
Michael Brito October 9, 2021 Audio as a form of media has been growing steadily for years. But with the recent rise of social audio platforms and their democratization of social spaces, brands found in audio a gap with exciting opportunities for connecting with audiences. What’s better is that these audiences are some of the … Continue reading How Social Audio Delivers on Brand Storytelling
Version 5.2 of WordPress includes new website health check features, PHP error protection, new dashboard icons and more. Amy Gesenhues on May 8, 2019 WordPress announced Tuesday the latest version is now available for download and includes several security updates. “There are even more robust tools for identifying and fixing configuration issues and fatal … Continue reading WordPress version 5.2 delivers more security features, tools to fix ‘fatal’ website errors
Facebook Delivers Ads Based On Race And Gender Stereotypes, Researchers Say by Wendy Davis , Staff Writer @wendyndavis, April 4, 2019 Last week, the U.S. Department of Housing and Urban Development charged Facebook with violating civil rights laws that prohibit discriminatory housing ads. The government’s complaint included the allegation, which is familiar by now, that Facebook’s … Continue reading Facebook Delivers Ads Based On Race And Gender Stereotypes, Researchers Say
Google Assistant Delivers “Good News” To Users by Melynda Fuller , August 24, 2018 The news cycle is more chaotic than ever, and the technology created to deliver it can sometimes make it feel overwhelming. To help users feel a little less pessimistic, Google Assistant will now deliver “good news” via its devices. When users … Continue reading Google Assistant Delivers “Good News” To Users
