by Ryan Mead December 21, 2015 Follow @govitruDecember 21, 2015 60% of workers are now asked to take workplace assessments in today’s modern workforce. This means more managers than ever have insight on their employees, how to work effectively within a team’s innate culture and what to expect when a new employee walks into the … Continue reading Pros & Cons of Having a Challenger Employee: How to Deal
by Barbara McKinney December 2, 2015December 2, 2015 Content is overrated. But this doesn’t necessarily mean that it has lost its efficiency in generating B2B leads. The hype only means that content is still relevant in expanding one’s sales pipeline. Still skeptical? Here’s an infographic on content creation you should go over. Now if you’re … Continue reading 6 Reasons Why Content Creation Is Still A Big Deal [Infographic]
by Loren Baker November 25, 2015 Follow @lorenbakerNovember 25, 2015 In 2015, 48% of Americans plan to shop in brick and mortars on Black Friday, and 42% of Americans plan on shopping online for Cyber Monday. Both holidays feature stores that are focusing on huge deals for the gift giving season (and to make their Q4 numbers … Continue reading Cyber Monday vs. Black Friday – Which is the Best Deal? [Infographic]
by Pam McBride November 24, 2015 Follow @leadsiftNovember 24, 2015 Deals abound on Black Friday. It’s the holiday before the holidays, and the main shopping day of the year for a sizable chunk of consumers. And this year looks to be the biggest Black Friday yet, with social media mentions up 20 percent over 2014. … Continue reading The Black Friday Deal Maker? Consumer Intelligence [Infographic]
By Mandy Boyle November 16th, 2015 We’ve seen the studies. People tend to read less on the web. Instead of diving right into a great piece of content, they skim the waters and pick up tidbits of information here and there. Does this mean that all SEO copywriters should craft content that’s short, sweet, and to … Continue reading How SEO Copywriters Should Deal With Word Count Worries
By Jessica Davis September 17th, 2015 Social media platforms offer entrepreneurs and marketers a great opportunity to boost their business and marketing capabilities by allowing them to connect directly with their audience. And yet, despite all the social media marketing tips and tricks that are freely available on the Internet, you may find it difficult … Continue reading Social Media Management Pain Points And How You Can Deal With Them
Aya TsurutaSeptember 16, 2015 Spoiler Alert! In the Netflix Original Series, House of Cards, Claire Underwood, the first lady, is in the running to become U.S. Ambassador at the United Nations. She destroys her chances at the senate hearing for her nomination when she slips up and says, “the military is irrelevant.” But it wasn’t … Continue reading How to Deal with Difficult Clients
Alex SholemAugust 26, 2015 As a business owner there are few worse feelings than reading bad reviews of your business online. It seems so unfair. All of those hours, all of that sacrifice, and it takes just one person to tarnish your reputation and potentially affect your business. Don’t worry, you’re not powerless. Read on … Continue reading How to Deal with Negative Online Reviews of your Business
Laura BAugust 17, 2015 When most companies talk about social media, the “Big 3” come to mind: Facebook, Twitter, and LinkedIn. But, why is nobody paying attention to Instagram? Instagram is the fastest growing social media platform to date. Monthly active users increased by 100 million in just nine months. While this growth comes mainly … Continue reading 5 Reasons Why Instagram Is A Bigger Deal Than You Think
Bill WebsterJuly 13, 2015 Social media has become a prolific marketing tool and one of the benefits you can enjoy is a frequent personal interaction. A recent article, 5 Ways to Handle Comment Trolls on Social Media by John Brandon observes that while you enjoy the benefits of this tool, there’s a possibility for abuse … Continue reading Social Media Comment Trolls And How To Deal With Them
