by Caroline Ruhland May 11, 2016May 11, 2016 Developers and site owners alike are often impressed by the immense freedom they have on open source, custom platforms such as Magento. They laud the flexibility it gives them to create a site that fits their exact needs and wishes. However, although the unstructured open source format … Continue reading The All Too Common Challenges with Open Source, Custom Ecommerce Website Design
by David Reimherr May 4, 2016 Follow @DavidReimherrMay 4, 2016 We sat down with Facebook advertising guru, Jon Loomer to dig into creative targeting with website custom audiences. He truly is one of, if not the, very best Facebook advertising experts around. And he gave us some awesome pointers. Let’s see what he had to … Continue reading Creative Targeting With Website Custom Audiences on Facebook
by Matt Osit March 28, 2016March 28, 2016 The “Buy vs. Build” battle has been raging in IT circles for quite some time, and for some manufacturers and wholesale distributors looking to invest in eCommerce software, that battle is still being fought. The advent of software as a service (SaaS) eCommerce solutions is making it … Continue reading Custom eCommerce Development vs. SaaS: Key Considerations
by Shanelle Mullin March 4, 2016March 4, 2016 “Statistics are like bikinis. What they reveal is suggestive, but what they conceal is vital,” said Aaron Levenstein, a former professor of business administration at Baruch College. The same is true of your data in Google Analytics. Most of what you spend your time looking at (and … Continue reading 12 Google Analytics Custom Reports to Help You Grow Faster
by Dhariana Lozano March 2, 2016 Follow @DhariLoMarch 2, 2016 Snapchat has recently allowed businesses to create custom on demand geofilters! This is a great opportunity for brands to surprise and delight guest and customers while at the same time building engagement and relationships, flexing the brand’s creative muscle, and adding a fun value. Snapchat … Continue reading How to Create & Use Custom Snapchat Geofilters For Your Brand or Business
by Brittany Berger February 2, 2016 Follow @bberg1010February 2, 2016 As much of a pin-master as you may be, there’s one thing I’ll bet you’re not doing. How often do you add custom “Pin it” links to your content? I’m not talking about custom images, hidden pinnable images, or embedded pins. Hell, I’m not even … Continue reading How to Encourage More Pinterest Shares with Custom Pin It Links
by Jess Hall February 1, 2016 Follow @ImageWorksFebruary 1, 2016 We get this question every day: “How much does a new website cost?” But it’s impossible to have just one answer. Websites aren’t like pencils or hammers. Each site is handcrafted according to a business’s unique needs. Some clients just want a platform to publish … Continue reading The Magic of Custom Web Design (& the Cost of Web Design Today)
by Larry Kim January 27, 2016January 27, 2016 Email marketing is the most-used digital channel on the planet, and for good reason. The vast majority of companies use some form of email marketing. Your best business comes from people who know you. The people on your email lists are more likely to engage with and … Continue reading Behold the Awesome Power of Facebook Custom Audiences
The search and native ad marketplace has also expanded its partner network. Ginny Marvin on November 23, 2015 Yahoo Gemini rolled out a couple of new features ahead of the big holiday shopping push. Conversion Optimization For CPA Advertisers can now set cost per acquisition (CPA) targets for automated bid optimization strategies. You’ll need to have Yahoo’s universal … Continue reading Yahoo Gemini Adds Custom Audiences For In-App Actions And CPA Target Optimization
Rebecca WilsonSeptember 16, 2015 As a designer, I value the importance of first impressions and visuals. Visuals are key in situations such as having a single thumbnail represent an entire video. Every video on YouTube has a thumbnail to show a glimpse of the video. And boy, is there a range of types of thumbnails … Continue reading How To Use Canva to Create Custom Thumbnails for Your Videos
