Tag Archives: Critical

Critical tips for navigating difficult client relationships

Dealing with a challenging PPC client? Columnist Jeff Baum explores some tips for reducing client frustration and fostering trust so that you can focus on what really matters: driving results. Jeff Baum on September 5, 2017   At some point in your PPC career, it’s nearly guaranteed you’ll have to manage a difficult client. Whether … Continue reading Critical tips for navigating difficult client relationships

How Brand Consistency on Social Media is Critical for Your Customers

Janet Church — September 4, 2017 Follow @JanetChurch — September 4, 2017 LoboStudioHamburg / Pixabay To attract and secure customers in today’s competitive business landscape, it is essential for every company to deliver a consistent brand image. for success and survival. As mentioned in Forbes, “consistency is the key to successful branding and consistency goes … Continue reading How Brand Consistency on Social Media is Critical for Your Customers

More Than a Bandaid: Examining the Critical Value of Excellent IT Solutions

Patrick Hogan — August 9, 2017 Follow @growtenfold — August 9, 2017 Clker-Free-Vector-Images / Pixabay Simply put, there’s probably nothing as useless and wholly irritating as a computer or network system that doesn’t function reliably. When computers and networks go down, productivity suffers, customer satisfaction dips, overhead costs increase, and lost revenue is inevitable. While … Continue reading More Than a Bandaid: Examining the Critical Value of Excellent IT Solutions

Why Company Culture is Critical to M&A Success

Chris Cancialosi — July 23, 2017 Follow @gothamCulture — July 23, 2017 geralt / Pixabay The actual results of mergers and acquisitions don’t always live up to expectations. M&A growth strategies promise a multitude of strategic opportunities; from rapid growth, to elimination of competition, to access to new markets. And many organizations are currently, or … Continue reading Why Company Culture is Critical to M&A Success