How do you get your content shared and then reshared? Columnist Mark Traphagen discusses how to cultivate an audience that will help your content spread like wildfire. Mark Traphagen on October 3, 2017 If you invest time in creating high-quality content, you want it to get shared far and wide. Few things are more … Continue reading Why your social media audience is critical for content marketing
Tag Archives: Critical
A Critical Leadership Skill: Managing a Remote Workforce
Sue Bingham — September 26, 2017 Follow @suenhpwp — September 26, 2017 Felix_Broennimann / Pixabay The 9-to-5 workweek in the office is quickly becoming obsolete. Remote workers are more common, but some companies aren’t embracing the trend. Early in 2017, IBM announced that all remote workers would now have to work in one of its … Continue reading A Critical Leadership Skill: Managing a Remote Workforce
3 Critical Components That Affect Ecommerce Sales
By Pratik Dholakiya September 11th, 2017 So far in 2017, nearly 70 Macy’s locations are set to be closed. Sears and Kmart are closing 150 stores across the country. Amazon is currently poised to take the throne of the retail industry and Uber has claimed dominance over transportation. Yet, Amazon doesn’t own any physical stores, … Continue reading 3 Critical Components That Affect Ecommerce Sales
Critical tips for navigating difficult client relationships
Dealing with a challenging PPC client? Columnist Jeff Baum explores some tips for reducing client frustration and fostering trust so that you can focus on what really matters: driving results. Jeff Baum on September 5, 2017 At some point in your PPC career, it’s nearly guaranteed you’ll have to manage a difficult client. Whether … Continue reading Critical tips for navigating difficult client relationships
How Brand Consistency on Social Media is Critical for Your Customers
Janet Church — September 4, 2017 Follow @JanetChurch — September 4, 2017 LoboStudioHamburg / Pixabay To attract and secure customers in today’s competitive business landscape, it is essential for every company to deliver a consistent brand image. for success and survival. As mentioned in Forbes, “consistency is the key to successful branding and consistency goes … Continue reading How Brand Consistency on Social Media is Critical for Your Customers
More Than a Bandaid: Examining the Critical Value of Excellent IT Solutions
Patrick Hogan — August 9, 2017 Follow @growtenfold — August 9, 2017 Clker-Free-Vector-Images / Pixabay Simply put, there’s probably nothing as useless and wholly irritating as a computer or network system that doesn’t function reliably. When computers and networks go down, productivity suffers, customer satisfaction dips, overhead costs increase, and lost revenue is inevitable. While … Continue reading More Than a Bandaid: Examining the Critical Value of Excellent IT Solutions
Agility is Today’s Most Critical Leadership Competency
Julie Winkle Giulioni — August 8, 2017 Follow @julie_wg — August 8, 2017 qimono / Pixabay A friend who coaches a girls soccer team recently shared, that after a tough loss, one of her 13-year-old players said, “Well, you know coach, you either win or you learn.” Yeah! We really are coming to appreciate the … Continue reading Agility is Today’s Most Critical Leadership Competency
3 Critical Decisions you Need to Make to Reach eCommerce Stardom
Alex Gutman — August 7, 2017 Follow @Cooladata — August 7, 2017 “The global BI and analytics market will reach $ 18.3B in value this year, an increase of 7.3 percent over last year, and the market will grow to $ 22.8 billion by the end of 2020.” – Gartner Competition in the field of … Continue reading 3 Critical Decisions you Need to Make to Reach eCommerce Stardom
Why Company Culture is Critical to M&A Success
Chris Cancialosi — July 23, 2017 Follow @gothamCulture — July 23, 2017 geralt / Pixabay The actual results of mergers and acquisitions don’t always live up to expectations. M&A growth strategies promise a multitude of strategic opportunities; from rapid growth, to elimination of competition, to access to new markets. And many organizations are currently, or … Continue reading Why Company Culture is Critical to M&A Success
Drive Leads with 6 Critical Web Design Elements
Kara Jensen — May 27, 2017 Follow @BopDesignSD— May 27, 2017 There is a lot you can do to drive traffic to your B2B website: on-page search engine optimization (SEO), promoting it on social media channels, search engine marketing (SEM), display ads, direct mailers, and email campaigns, just to name a few. However, what good … Continue reading Drive Leads with 6 Critical Web Design Elements