Tag Archives: Created

Google expands generative AI capabilities for automatically created assets

Google’s generative AI capabilities are now available to create content for all English-language advertisers in the U.S. and UK. Nicola Agius on February 12, 2024 Google expanded its generative AI features for automatically created assets (ACA) to all English language advertisers in the U.S. and UK. Why we care. If you are an English-speaking advertiser in … Continue reading Google expands generative AI capabilities for automatically created assets

These occupations will see the most jobs created, and lost, in the next 5 years

  By Michael Grothaus May 01, 2023 The World Economic Forum has released its annual Future of Jobs Report for 2023 and it makes for some interesting reading, not only for employers but for younger people who have yet to decide upon a career path. One of the most interesting parts of the report looks … Continue reading These occupations will see the most jobs created, and lost, in the next 5 years

Elon Musk has created his own artificial intelligence company

Elon Musk has created his own artificial intelligence company   Mariella Moon @mariella_moon Elon Musk, who’s been vocally critical about artificial intelligence lately, seems to be planning something AI related. According to The Wall Street Journal and The Financial Times, Musk has founded a new artificial intelligence company called X.AI Corp. Based on a state … Continue reading Elon Musk has created his own artificial intelligence company

Twitter reportedly created a system to artificially boost Elon Musk’s tweets

Elon Musk says Twitter is fixing its Elon Musk tweet problem   Steve Dent @stevetdent If you’ve been using Twitter’s “For You” instead of the chronological “Following” tab, you may have noticed a problem. A number of users have remarked that the algorithmic feed has been showing a lot of Elon Musk’s tweets and replies, … Continue reading Twitter reportedly created a system to artificially boost Elon Musk’s tweets

Even as retail sales drop, Amazon and Walmart have created thriving ad businesses

By Rob Walker August 01, 2022   Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Walmart vs. Amazon is one of the great rivalries in business history. And lately the retail giants have found something new to compete over: ad revenue. We don’t normally think of stores as advertising … Continue reading Even as retail sales drop, Amazon and Walmart have created thriving ad businesses

Not All Marketing Data Is Created Equal

Not All Marketing Data Is Created Equal by Aaron Morrissey , January 12, 2022 The following was previously published in an earlier edition of Marketing Insider. Brand strength is often treated with an air of mysticism, with consumers and business professionals declaring a brand strong or weak in a “you-just-know-it-when-you-see-it” fashion. But the reality is … Continue reading Not All Marketing Data Is Created Equal

Google: When Slogans Are Created By Machine Learning

Google: When Slogans Are Created By Machine Learning by Laurie Sullivan  @lauriesullivan, August 11, 2021 Douglas Coupland, a Canadian artist and author, introduced a series of slogans created using machine learning, partnering with Google AI researchers to produce them. Then they developed a language model based on Douglas’ written work, along with social media posts … Continue reading Google: When Slogans Are Created By Machine Learning

How a Thoughtfully Created Process Can Deliver More Effective Results

Liz Kislik June 11, 2021   When clients ask how to develop better processes for almost any aspect of their business, I ask them what’s triggered their concern. Sometimes the people implementing the process or the people at the receiving end are unhappy with each other. Often both sides think that if only the other … Continue reading How a Thoughtfully Created Process Can Deliver More Effective Results