Natalie DenyseOctober 29, 2015 If you’ve found your social media strategy creeping lower and lower on your priority list, know that you aren’t alone. Many small business owners are challenged to find the time for any marketing at all, social included. The good news? A few simple practices can eliminate the fear of keeping up … Continue reading How to Create and Manage a Social Media Schedule in 3 Easy Steps
Bill FaethOctober 26, 2015 Why are you using Twitter? Is it to benefit you or your followers? Hopefully it is the latter. If you strive to provide value, educate, and engage, then your followers will return the love as you start to build trust with them. Don’t get me wrong – Twitter can significantly benefit you … Continue reading Twitter Tips: How to Create Value for Your Followers
Bryan KramerOctober 26, 2015 For decades, a lot of emphasis has been placed on understanding an employee’s intelligence quotient (IQ)-referring to that set of cognitive abilities that allows us to acquire knowledge and to solve problems. But in business (as in life) if you only focus on this part of an individual, you are missing … Continue reading How Successful Companies Create Emotional Intelligence
Stephanie TrembathOctober 21, 2015 There’s a certain science to crafting an Instagram caption. Similar to creating a compelling Instagram bio, the caption you write for each Instagram photo should add value and be consistent with your overall account narrative. Aside from the obvious tips on using proper grammar and spelling, if you develop a voice, use emoji’s and … Continue reading How to Create the Best Instagram Caption
Paul KeijzerOctober 16, 2015 Last week I spent a couple days with an Emirati company devising and articulating their strategy. It was an amazing group: 5 Emirati’s, 2 Egyptians, 2 Indian’s, 2 Jordanians, a Palestinian and an American, plus a Dutchman (me) facilitating the whole event. As you can imagine their styles, experiences, outlook, aspirations, … Continue reading How to Create Strong Diverse Teams with Rules of Engagement
Kerry ButtersOctober 14, 2015 If you think that demo videos aren’t worth the effort, or that they’ll be unavoidably dry, boring and sequential, then just think how drab the written replacement will be. Forcing your customers to wade through hundreds of words of copy – perhaps accompanied by a few to-the-point diagrams – is hardly … Continue reading How To Create Killer Product Demo Videos
Lori SoardOctober 8, 2015 Some people call a roundup page a “sneeze” page. Basically, this is a page centered around a theme that repurposes old content and draws the reader to read more on a topic. That format allows us to highlight that month’s content to our readers. It makes it easy for readers to … Continue reading Create a Roundup Page to Greet New Visitors
Susan GilbertOctober 7, 2015 Know How to Make Pinterest Work for Your Brand or Business Marketing It wasn’t that long ago when the social media world was captivated by a fast-growing network called, Pinterest, in 2010. The concept was inspired by boards, and image sharing soon become a powerful community building force with as many … Continue reading 5 Steps to Create a Winning Pinterest Business Strategy
Daniel FaggellaOctober 6, 2015 With a plethora of new marketing automation companies entering the scene, and big players like HubSpot recently going public, it’s no wonder that the blog articles and online advice for using email marketing to drive revenue online. While the same terms were relatively rare on marketing blogs even a few short … Continue reading How To Use Email Marketing To Create Instant Surge In eCommerce Sales
Warren KnightOctober 5, 2015 Whether it be an email newsletter sent from a third party tool, or an email sent directly from your email address, your subject line will be the first thing the receiver will see. After reading a great article from Mailchimp, who I use for my monthly newsletter, I decided to write … Continue reading Create a Powerful Subject Line: Choose Your Words Wisely
