Tag Archives: cost

The Cost of Poor Delivery and Engagement As A Consequence of Bad Data

Ross Sibbald — October 11, 2017 Follow @https://www.twitter.com/rosssibbald — October 11, 2017 Information and data form part of an organization’s strategic assets. Not having clean, up to date, valuable and relevant data is a massive opportunity cost for your business and believe it or not, consequence of bad data affects more than just the costs. … Continue reading The Cost of Poor Delivery and Engagement As A Consequence of Bad Data

Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says

Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says by Laurie Sullivan , Staff Writer @lauriesullivan, September 7, 2017 Website performance and IT issues cost brands roughly $20 million annually — about $1.5 million due to slowdowns and $18.5 million due to general site issues — for those analyzed in the study despite … Continue reading Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says

How much does SEO cost?

How much should you be paying for search engine optimization (SEO)? Columnist Marcus Miller breaks down what factors go into SEO pricing. Marcus Miller on July 10, 2017     How much does SEO cost? It’s the proverbial, “How long is a piece of string?” question. And if you think about it, this is not … Continue reading How much does SEO cost?

What’s the Real Cost of a ‘Like’ on Social Media?

Spencer X. Smith — May 26, 2017 Follow @spencerXsays— May 26, 2017 Now that it’s possible to buy ‘likes’ by investing in paid reach on social media, some brands have almost completely abandoned their organic social media efforts. They’re focusing on optimizing their ads and targeting the right demographics, and they’re obsessed with the ROI … Continue reading What’s the Real Cost of a ‘Like’ on Social Media?

Looking for a Cost Effective Way to Streamline Your Employee Training Programs?

Rob Macleod — April 10, 2017 Follow @aktivmindlms— April 10, 2017 It’s no secret that corporate training departments often lack the funding and talent needed to create effective training programs. As an instructional designer, I have seen budgets slashed instructional design positions given to people that had no prior experience in building a solid curriculum. … Continue reading Looking for a Cost Effective Way to Streamline Your Employee Training Programs?