Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, Purchases by Laurie Sullivan @lauriesullivan, August 10, 2023 There is a direct correlation between the likeability of advertising and its ability to drive positive performance, according to data released Thursday. Some 56% of U.S. viewers use some form of ad-blocker, and 86% of viewers avoid ads altogether. The … Continue reading Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, Purchases
Stacy Lee June 28, 2021 The hiring process goes beyond just filling positions. As recruiters, you also have to consider bringing in talents who can collectively contribute to the business and ensure culture fit. Otherwise, there would be a high turnover rate and it would cost you 50-60% of the employee’s annual salary. No business … Continue reading The Correlation of People and Culture to the Hiring Process
Susmita Sarma July 14, 2020 Generally speaking, we find two types of leaders in organizations. One type of leaders think they must use their observational mind to apply creativity in the workplace. The other sort of leader wants to try something new by being creative with their intuitive mind. The intuitive leader, maybe more of … Continue reading Intuition and Great Leadership: The Correlation
by Laurie Sullivan @lauriesullivan, July 20, 2016 Search experts are losing faith in the idea that links are more important to ranking algorithms for good content than previous studies have shown. “People are losing faith in that story, which is so wrong,” said Eric Enge, CEO of Stone Temple Consulting. The Stone Temple Consulting ranking … Continue reading Study Finds Links Have Direct Correlation To Search Ranking
By Barrie Smith June 1st, 2016 A study conducted by SimilarWeb and Majestic has revealed that there is still a positive correlation between the number of referring domains and a website’s traffic. The two market intelligence companies published the rests of analysing 500,000 backlinks from 100,000 of the top websites on the internet to find a … Continue reading Link Builders: Study Reveals Positive Correlation Between Links & Traffic
by Gyles Seward April 5, 2016 Follow @ElementaryDigiApril 5, 2016 SEO may be a science – applied according to mathematical models and statistics – but there are still plenty of grey areas in between. The concept of ‘Correlation Vs Causation’ is one such area. In our quest to improve SEO and spot trends within Google’s … Continue reading Correlation vs Causation In SEO
If you want to understand your KPIs, you need to test — and test some more. But first, explains columnist Benny Blum, you need to know the difference between causation and correlation. Benny Blum on July 31, 2015 You’re a marketer … at least I’m assuming you are because you’re reading this. You take your … Continue reading Are Your Observed KPIs Based On Causation Or Correlation?
Steve RaysonMay 29, 2015 Is there a correlation between social shares and inbound links? The question goes to the heart of why people share content and why they link to content. If people share and link to content for similar reasons then logically you would expect a very strong correlation between shares and links. However, … Continue reading Social Shares and Inbound Links: Insights From New Correlation Data