Tag Archives: Converting

Convincing and Converting Buyers Through Social Media Marketing

Liz Papagni — March 9, 2020 Social media has absolutely revolutionized the many ways that brands can market to potential buyers. Through the ability to reach vast numbers of people, exposure to new brands is now easier than ever. Brand communities give products and their makers a chance to cultivate dedicated audiences that help boost … Continue reading Convincing and Converting Buyers Through Social Media Marketing

5 Retail SEO Tips for Converting Traffic Into Customers

Dave Colgate — February 1, 2020 Effective retail SEO strategies to help marketers optimise across complex consumer journeys and convert as much traffic as possible. Optimising a retail website for search is one of the most challenging things you can do in SEO. For one thing, you’re not only competing against other retailers but Google’s … Continue reading 5 Retail SEO Tips for Converting Traffic Into Customers

8 Reasons Why Your Landing Pages Aren’t Converting High Enough

Jake Rheude — December 3, 2019 Follow @jakerheude If you want to convert on your landing page – sales, sign-ups, etc. – then you need traffic. But if you have the traffic and you’re still not converting, that means there’s a problem with the landing page itself. It’s time to take a critical eye to … Continue reading 8 Reasons Why Your Landing Pages Aren’t Converting High Enough

How You Create High Converting Facebook Personalized Video Ads

Ana Gotter — November 20, 2019 Follow @ana_gotter Gone are the days when brands can rely on a single video and hope it will appeal to their entire audience, using generic content for mass appeal. Now, with users regularly seeing custom-for-them videos regularly on Facebook sharing birthday messages, their top fans, and their best memories … Continue reading How You Create High Converting Facebook Personalized Video Ads

How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages

Tyson Quick — August 27, 2019 — August 27, 2019 Even the most “optimized” landing pages — with a clean design, simple form, compelling image, strong value proposition, etc.— will fall short if it’s intended to serve your entire audience. That shortcoming continues to be more costly. PPC campaigns are more expensive; organic search is … Continue reading How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages

5 Crucial Elements of a High Converting Small Business Website

Daniel Ndukwu — February 26, 2019 Follow @daniel_ndukwu — February 26, 2019 You spent time, money, and a lot of energy to build a valuable website. When you were making that investment, you expected certain things right? Traffic Leads Sales The list goes on. Here’s a hard truth. You can have all the traffic in … Continue reading 5 Crucial Elements of a High Converting Small Business Website