Tag Archives: Confusion

Google apologizes for GA4 data migration confusion

The changes will impact anyone who did not manually opt out of automatically created GA4 properties. Nicola Agius on September 18, 2023 Google Ads has apologized for causing confusion with a recent account update. Advertisers were caught off guard when the platform started automatically migrating configurations from Universal Analytics to Google Analytics 4. While these … Continue reading Google apologizes for GA4 data migration confusion

Twitter stokes confusion as ‘verified’ drama continues

Twitter Blue verification was a complete disaster in exactly the ways everyone predicted   Karissa Bell @karissabe Elon Musk’s plan to democratize Twitter verification lasted less than two days. Twitter has temporarily pulled new signups for Twitter Blue after the platform was overrun by verified trolls. The company told staffers subscriptions were on hold to … Continue reading Twitter stokes confusion as ‘verified’ drama continues

With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail

The current state of CCPA preparedness is muddled at best, says a new survey. Greg Sterling on July 1, 2019 Last week the Association of National Advertisers (ANA) strongly reasserted a position it articulated last year in favor of national privacy regulation. The trade organization is also calling for preemption of current and pending state … Continue reading With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail

Marketing Confusion – Stop the Madness

Marketing is a very complex mess of channels and consumer behaviors; combined with traditional marketing, digital marketing, content marketing, seo, social media, mobile, snapchat, smartphones and other technologies. The hardest part is looking at these different channels and topics and trying to integrate these channels into their marketing strategy. It really is time to take … Continue reading Marketing Confusion – Stop the Madness