by Sam Warren January 3, 2016 Follow @rankpayJanuary 3, 2016 So you’re going to do your own SEO. Where do you start? What’s the first step? Most SEO experts will tell you a campaign should begin with a good old fashioned competitive analysis. You’ve probably done at least one of these before, but it probably … Continue reading SEO Analysis for Dummies: Getting to Know Your Competitors
by Nathan Sikes November 30, 2015November 30, 2015 One approach to becoming successful in your social media marketing campaign is to check out what the competition is doing. Even beyond just knowing their tricks so you can do better, they are working within the same field as you so you can just straight out learn … Continue reading How to Learn From and Overtake Competitors with Social Media Marketing
Darnelle O’BrienNovember 1, 2015 If you were asked to list your competitors, you probably could rattle off your top three at least. But if you were asked to describe their company culture and brand sentiment, would it be more challenging? Moving beyond identifying who your competition is allows you to learn from their mistakes, recognise … Continue reading What Your Competitors Know About You
Olivier ChoronOctober 22, 2015 In the world of social media, staying on top and being the best are the main aims I’m sure you all have. Easier said than done, right? In an ever changing arena, with the likes of Facebook, Twitter and LinkedIn regularly updating and adding new features to their networks, keeping up … Continue reading A Social Media Checklist – How Do You Compare Against Competitors?
Andrew NguyenOctober 15, 2015 Email marketers have 3 seconds to capture attention. Emails are a lot like Youtube ads, if you don’t get attention within a few seconds the audience will hit skip. Email marketing is even harder than video ads. With email you only get a handful of words. Auditory and visual elements are … Continue reading 8 B2B Email Marketing Tactics Your Competitors Don’t Want You To Know About
Want to target an audience that’s already interested in your service offerings? Contributor Tamar Weinberg explains how to identify and capture your competitors’ customers. Tamar Weinberg on October 9, 2015 Turning your competitor’s customer into your own is a game of love, war and strategy. To do it effectively, you need to capture their attention … Continue reading Stealing Your Competitor’s Customer: A Step-By-Step Guide
By Adrienne Erin August 31st, 2015 It’s this simple: If you don’t keep track of your competitors, you’re going to lose market share to them. It’s important that you monitor what other businesses in your industry are doing in order to successfully build a brand online. One way to do that is to learn about … Continue reading Track And Learn From Your Competitor’s Content
Cormac ReynoldsAugust 1, 2015 So, you’re competitor is using private blog networks to rank their site! So, what are your options? Well, you could report them to Google, that’s true. The likely result of such an approach is Google seems to ignore it or Google does something about it but months down the line and … Continue reading How to Use your Competitor’s Private Blog Network For Your Own Gain
By Barrie Smith July 31st, 2015 Whether you’re an affiliate, an in-house SEO, a consultant at an agency, or running your own business, there is much you can learn from your competitors. Similar to athletes, entrepreneurs and successful businessmen, learning from the competition can be to your great advantage. When analysing those competitors, I’m not talking … Continue reading How To Use Your Competitors To Improve Your Marketing
John TyremanJune 20, 2015 In a recent post, we established that having true, relevant, and provable differentiators will help your firm take the lead in the marketplace. But whom do you need to differentiate your firm from? While there are multiple components to a successful branding research endeavor, today we are going to focus on … Continue reading Are Your Competitors Flying Under the Radar? Use Competitive Analysis to Adjust Your Firm’s Position
