Ericsson’s Ad-Tech Company Emodo Builds Out Suite, Expands Globally by Laurie Sullivan @lauriesullivan, April 18, 2022 Emodo built a solution for context and creative to support brands as they create immersive mobile advertising experiences through augmented reality (AR), 5G, 3D and 360-degree video campaigns. As 5G technology expands, brands want to build more immersive experiences, said … Continue reading Ericsson’s Ad-Tech Company Emodo Builds Out Suite, Expands Globally
By Gary Hamel and Michele Zanini April 06, 2022 Wherever one looks, one sees organizations—from universities, health care providers, and large- to medium-size companies—who are struggling to adapt to an ever-accelerating pace of change. In their quest to stay relevant, most organizations are hobbled by bureaucratic management systems—with too many layers and too may … Continue reading ‘Create a cascade of change’: How to break through stubborn company infrastructure and get things done
By Christopher Zara March 16, 2022 Daniel Lamarre was three months away from publishing what might have been a routine business book in 2020 when the COVID-19 crisis swept in and changed the fate of his company and the world. Within days of the first outbreaks in North America, Cirque du Soleil, the famed … Continue reading How do you lead a company through the worst of times? Just ask the CEO of Cirque du Soleil
How to Build a Successful Tech Company From the Ground Up Eric Kasper / 11 Mar 2022 Approximately 90 percent of startups fail before they become profitable, often because of a few basic mistakes. Nearly half of these tech company failures result from the product not being something people actually needed. Other common causes … Continue reading How to Build a Successful Tech Company From the Ground Up
The long time publisher of MacWorld and TechHive pivots to marketing technology. Chris Wood on February 18, 2022 IDG Communications, longtime publisher of Computerworld, MacWorld, PCWorld, TechHive and other titles, will now be known as Foundry. The rebrand signals a pivot to integrated marketing technology services following recent data and technology acquisitions and the company … Continue reading IDG Communications rebrands as Foundry, positions itself as a martech company
How Startup Valuations are Driving Company Equity Aysha Saifi / 28 Jan 2022 With the rise of startups and growing businesses, it has become more critical for investors to have a thorough understanding of equity to be aware of all of the advantages they are receiving from the companies they have invested in. So, if … Continue reading How Startup Valuations are Driving Company Equity
Kristen Herhold January 3, 2022 Getting your business dreams off the ground can be daunting, especially when it comes to raising that first critical funding. But if you take advantage of some time-tested strategies (and avoid a few common pitfalls_ it can definitely be done. Read on for some invaluable tips on how to get … Continue reading 8 Tips for Finding Investors for Your Company
Alice Corner January 2, 2022 Pexels / Pixabay Growing and scaling companies know that culture change is essential. But even in more established organizations, your culture should be something that you’re constantly striving to improve. When we talk about the future of work, a lot of the conversations hinge around working environments – but there’s … Continue reading 5 New Years Resolutions for a Better Company Culture
Peter Daisyme December 13, 2021 Entrepreneurs excel at many things: Coming up with innovations and inventions, making it rain with investors, and building strong core teams who believe in the product or service. Nevertheless, they’re not always the best at tracking private equity or understanding their ownership. There’s a simple reason for this, of course. … Continue reading 5 Ways to Responsibly Manage Equity as Your Company Grows
Alice Corner December 14, 2021 StartupStockPhotos / Pixabay A crucial, and often overlooked, part of building any business is being purposeful about your company culture. Building a good company culture should be in your top three priorities when it comes to growing, adjusting, or scaling your business. But what a good company culture looks like … Continue reading The 4 Signs That You Have Good Company Culture
