Josh Slone — January 8, 2018 — January 8, 2018 Email mistakes can cost more than your open rate. Some are costly enough to throw your entire outreach campaign off track. The world of outreach is becoming more complex. On top of that, cold outreach is becoming more popular (again). Standing out in the inbox … Continue reading 14 Email Mistakes to Avoid When Doing Cold Outreach (And the Solutions)
Josh Slone — December 3, 2017 — December 3, 2017 Need some ideas for improving your cold email response rates? Here are over 50 different split test ideas you can implement! There are two rules when it comes to split testing emails. You should ALWAYS be testing something (never send one version of an email). … Continue reading 50+ Split Test Ideas for A/B Testing Your Cold Email Campaigns
Josh Slone — November 22, 2017 — November 22, 2017 Learning how to cold email (sometimes referred to as “cold call email”), effectively can be a huge boost to your sales process. Mention the words cold call email to most people and they’ll immediately think you’re a salesperson. And while that is the primary reason … Continue reading Cold Call Email: 5 Reasons You Should Be Sending Them
Young Entrepreneur Council — November 12, 2017 Follow @YEC — November 12, 2017 What’s one way you can improve your cold outreach strategy? 1. Write More Inclusive Emails I’ve watched more than one cold outreach email fail because a marketer has misgendered a prospect: No matter how good your offer is, getting some facet of … Continue reading 13 Ways You Can Improve Your Cold Outreach Strategies
Josh Slone — November 7, 2017 — November 7, 2017 Writing cold emails is hard enough. But what if all your effort is wasted because people aren’t even opening your emails? Many people think of the subject line for cold email as an afterthought. Noooooooo! Nobody will click through to your website if they aren’t … Continue reading Subject Line for Cold Email – The Art, Science, and Successful Examples
Josh Slone — October 31, 2017 — October 31, 2017 geralt / Pixabay Creating and Marketing a Webinar Can Be Successful with These Strategies Creating a webinar can be challenging, but marketing a webinar is a whole other beast. If you’ve been looking into sales tactics and tips, you’ve likely been pitched for a webinar … Continue reading Marketing a Webinar with Cold Email
Josh Slone — October 4, 2017 — October 4, 2017 How to Drive More Cold Email Responses If you have an agency, you sell results. Which is typically hard on the front end. That’s why you have case studies, referrals, and other types of media that prove you can accomplish what you say you can. … Continue reading Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)
Madhumanti Debnath — September 29, 2017 — September 29, 2017 geralt / Pixabay Salespeople the world over are duking it out over the best strategy: cold calling or social selling. Which one delivers the best results? Which one is hype? Which one, ultimately, is the best for your business? This debate, like so many in … Continue reading The Debate Surrounding Cold Calling vs. Social Selling
Are your cold emails ending up in the junk folder or trash? Contributor Andrea Lehr shares three common mistakes people make when writing cold emails and how you can avoid them. Andrea Lehr on August 31, 2017 I’ve dedicated thousands and thousands of words to the value of outreach for your content marketing strategy … Continue reading 3 reasons I deleted your cold outreach email
Brady Clarkson — August 9, 2017 — August 9, 2017 geralt / Pixabay Throughout my childhood, I grew up with a familiar and constant mantra ingrained in my daily thoughts: always be prepared. This has manifested itself in various ways throughout my life, including my career in sales. At a young age, I realized that … Continue reading A Statistical Approach to Cold Emails: Why it’s a Must in Your Sales Toolbox
