by Colleen Francis August 1, 2016August 1, 2016 “That price is too high.” “Why is this so expensive?” “I have a better offer. You’re going to have to lower your price.” The dreaded pricing objection. We’ve all had to deal with it at some point in our careers. Regardless of what form it takes, it … Continue reading How A-Players Navigate Pricing Objections to Close More Deals
Tag Archives: Close
3 Unconventional Webinars That Close Business
by Carole Snitzer June 29, 2016June 29, 2016 We all know that webinars are great. I mean, what else lets us combine images and video, gives us a platform for all our most important talking points, and virtually guarantees that people will hang around and listen for up to an hour? With such a great … Continue reading 3 Unconventional Webinars That Close Business
How to Work a Lead: Tips and Tricks to Close That Sale
by Melissa Duko June 26, 2016June 26, 2016 Advertisers know pay per call advertising delivers a higher success rate for closing and converting leads than other methods (e.g. pay per click). An integral part of pay per call’s success is its ability to deliver a quick response. Consumers — to the tune of 75% — … Continue reading How to Work a Lead: Tips and Tricks to Close That Sale
8 Important Steps To Engage Prospects And Close Sales On LinkedIn
by Danny Wong June 8, 2016 Follow @dannywong1190June 8, 2016 While LinkedIn may not have quite as large of a user base as its social cousins Facebook and Twitter, it continues to grow in popularity around the world and boasts a highly-engaged core of power users. As B2B sales opportunities increase exponentially on the platform, … Continue reading 8 Important Steps To Engage Prospects And Close Sales On LinkedIn
The 3-Minute Trick to Close More Deals on LinkedIn
by John Nemo March 21, 2016 Follow @JohnNemoPRMarch 21, 2016 Having personally reviewed and rewritten hundreds LinkedIn profiles over the past few years, and having built my entire business around training others how to utilize the platform to generate business for themselves, I’ve learned something very important. Technology, the Internet and Social Media have become … Continue reading The 3-Minute Trick to Close More Deals on LinkedIn
Get up close with PPC KPIs to improve your performance
What are the primary metrics that define success for your PPC campaigns? Columnist Matt Umbro explores the pros and cons of optimizing for some common paid search metrics. Matt Umbro on March 21, 2016 at 1:30 pm There are many paid search metrics that can define success in an account. In one account, the goal … Continue reading Get up close with PPC KPIs to improve your performance
Up Close: How The New Snapchat “On-Demand Geofilters” Work
For as little as $5 per day, Snapchat lets anyone create custom stamps to add when sharing from particular locations. Will competitors target each other? Danny Sullivan on February 22, 2016 at 6:54 pm One of the coolest things in Snapchat is the ability to add a geofilter to an image or a video — … Continue reading Up Close: How The New Snapchat “On-Demand Geofilters” Work
Site Search Features Required To Close eCommerce Sales
by Abbe Miller February 14, 2016 Follow @NetSphereStratFebruary 14, 2016 Onsite search deployed on eCommerce sites is one of the top three most effective ways for buyers to find the products they want to purchase. So why is it that 7 in 10 adults that shops online at least monthly, have come to the conclusion … Continue reading Site Search Features Required To Close eCommerce Sales
Taking a Close Look at One Brand’s Retargeting Ads
by Elisa Silverman December 22, 2015 Follow @ElisaKaphaDecember 22, 2015 Display ad click-through-rates (CTR) are notoriously low, overall showing just a 0.06 percent CTR. Yet display ads remain great opportunities for both consumer ecommerce and B2B discovery and lead generation. Particularly when used as part of a retargeting campaign. Retargeting is a campaign designed exclusively … Continue reading Taking a Close Look at One Brand’s Retargeting Ads
How to Ask Great Questions and Close More Deals
by Jeff Charles December 16, 2015 Follow @ArtisanOwlDecember 16, 2015 Have you ever wished that your prospects would just open up and tell you exactly how to get them to buy from you? I’m sure you have. If only it were that easy. In the last post, we discussed the importance of introducing your company … Continue reading How to Ask Great Questions and Close More Deals