Roku’s clean room is built on Snowflake’s Media Data Cloud technologies. Chris Wood on April 19, 2022 Today, Roku announced a clean room that allows advertisers on the streaming platform to find and target CTV viewers they already have a relationship with through other channels. A clean room is a type of privacy-enhancing technology (PET). … Continue reading Roku announces clean room for streaming campaigns
Tag Archives: clean
How to improve marketing ROI with clean data
Without clean data, marketers will have a hard time generating quality leads. Corey Patterson on September 24, 2021 Marketers know accurate data is tablestakes. It helps organizations make better decisions for their customers and, in turn, increases ROI. Yet even the most meticulous brands more often than not find errors within their datasets. A study … Continue reading How to improve marketing ROI with clean data
Leveraging Integration Projects: How to Keep Your CRM Data Clean
Megan Golden June 5, 2021 Before diving into a customer relationship management (CRM) platform integration project, one step to take is the always important but somewhat dreaded task of data cleaning. Although many times this to-do is skipped, ignored, or even rushed—and therefore done poorly—it’s a must-do if you want your integration project to go … Continue reading Leveraging Integration Projects: How to Keep Your CRM Data Clean
Why A Free Email Checker Won’t Keep Your List Clean
Keith Reinhardt — May 30, 2020 MabelAmber / Pixabay Are you looking for a free email checker? If so, you’re not alone. According to Google’s Keyword Planner, the phrase “email checker” generates over 27,000 monthly searches. By comparison, there are only 18,100 monthly searches for the search term “email marketing”. That’s great, right? On the … Continue reading Why A Free Email Checker Won’t Keep Your List Clean
Email List Cleaning: Why and How to Properly Clean Your Email List
Talia Boettinger — May 31, 2019 — May 31, 2019 Spring cleaning is a drag. We get it. But just like it’s important you get rid of all those broken pens and loose paper clips in your desk, it’s also important to give your email list a thorough cleaning. The good news is you won’t … Continue reading Email List Cleaning: Why and How to Properly Clean Your Email List
Try this 5-Step Plan to Spring Clean Your Old Blog Posts to Renewed Success
David Leonhardt — April 29, 2019 Follow @amabaie — April 29, 2019 Spring is that time of year when everything is fresh and new and clean. Except your blog. It hasn’t changed. Or has it? This is the perfect time to do a spring cleaning, to spruce it up and give it a boost in … Continue reading Try this 5-Step Plan to Spring Clean Your Old Blog Posts to Renewed Success
How to Clean Up Your LinkedIn Company Page
Colleen McKenna — July 17, 2018 Follow @Colleen_Intero — July 17, 2018 PhotoMIX-Company / Pixabay Have you looked at your LinkedIn Company Page lately? More importantly, have you reviewed the people who say they are your employees? More often than not, someone at the company will say, “That person doesn’t work here.” or “That person … Continue reading How to Clean Up Your LinkedIn Company Page
5 Ways To Spring Clean Your Business
Samantha Martin — May 9, 2018 Follow @Socially_Sam — May 9, 2018 I do believe that the sun may have put his hat on after what feels like 56 months of winter. That may be a slight exaggeration, but this winter really has been long for many of us. So the sight of a bit … Continue reading 5 Ways To Spring Clean Your Business
Facebook looks to clean up Audience Network with higher standard for counting clicks
Facebook will stop charging advertisers for clicks on ads running across its Audience Network when people bounce back in less than 2 seconds. Tim Peterson on August 8, 2017 Facebook continues to try to ease advertisers’ concerns with ads running across its Audience Network ad network. After appraising Audience Network publishers’ ad placements last … Continue reading Facebook looks to clean up Audience Network with higher standard for counting clicks
How to Clean Up Your Social Media Before The Job Search
Julian Hooks — January 20, 2017 Follow @UltimateMedical— January 20, 2017 These days, almost everyone has at least one social media profile.Unfortunately, these profiles can come into conflict with your job search if you’re not careful. Employers doing a social media “background check” is common nowadays, and public profiles are just that: public. It’s possible … Continue reading How to Clean Up Your Social Media Before The Job Search