Tag Archives: Choice

Nice or Kind: What’s the Best Choice?

Paul Oestreicher August 25, 2021 “It’s nice to be nice to the nice.” That’s what the Frank Burns character said during an awkward social encounter in a 1974 episode of M*A*S*H. Even though a hypocritical, less than competent TV doctor delivered the line nearly 50 years ago, it still makes sense. Right? According to The … Continue reading Nice or Kind: What’s the Best Choice? →

Want to Become an Employer of Choice? Give These 7 Tactics a Shot

Effective Hiring

Mike Kappel August 3, 2021 As an employer, you want to hire the best of the best for your business. After all, who doesn’t want talented and hard-working employees? But in order to do that, you have to be the best of the best. So, how on Earth do you become an employer of choice? … Continue reading Want to Become an Employer of Choice? Give These 7 Tactics a Shot →

Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources

Branding Tools

Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources by Ray Schultz , Columnist, July 28, 2021 Email teams are sitting pretty as brands attempt to wean themselves from third-party data: They rely mostly on first-party and zero-party data. And many brands are moving to those privacy friendly data sources, according to The … Continue reading Data Of Choice: Brands Are Moving Toward First- And Zero-Party Sources →

Is Revenue-Based Financing the Right Choice for Your eCommerce Business?

Revenue Generation

Brendan Hughes July 11, 2021 Revenue-based financing is fast becoming a popular financing model for revenue-generating startups and eCommerce businesses, and for good reason. The qualification process is fast and easy, enabling founder-led, direct to consumer brands to address inevitable short-term cash flow needs. Typically, these funding gaps arise when a large inventory order is … Continue reading Is Revenue-Based Financing the Right Choice for Your eCommerce Business? →

Why Proposal Software Is the Solution of Choice for High Performing Teams

Business Development

David Blume March 4, 2021 Can the best proposal in the world win a sale on its own? Honestly, probably not. Proposals are just one element of a lengthy and involved sales process. Flip the question on its head and ask, “Can a poor proposal torpedo a sale on its own?” Absolutely. As can a … Continue reading Why Proposal Software Is the Solution of Choice for High Performing Teams →

The effects of Google’s search choice screen, Facebook’s Aussie decision: Thursday’s daily brief

Google Algorithm

Plus, Crowdspring report finds consumers value rapport, trust from their chosen brands. Kim Davis on February 18, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get … Continue reading The effects of Google’s search choice screen, Facebook’s Aussie decision: Thursday’s daily brief →

Tips For Making the Best Choice In Your Career Change

Career Development

Kushal Arora November 17, 2020 Changing your career can be an exciting period in your professional growth. Having a vision of the new path you want to pursue and a system for starting it can make things easier. Determine what it is you want to do in your professional life and explore all the possibilities. … Continue reading Tips For Making the Best Choice In Your Career Change →

How Too Much Choice May be Tanking Your Conversion Rates

Conversion Techniques

Nicholas Shaw September 15, 2020 In the 1986 sci-fi/horror classic The Fly, Ronnie (Geena Davis) notices that the subject of her newspaper interview Martin (Jeff Goldblum) always wears the exact same outfit. Pressing him as to why, Martin reveals his wardrobe containing five identical sets of clothing. “Learned it from Einstein”, he elaborates. “This way … Continue reading How Too Much Choice May be Tanking Your Conversion Rates →

An Undeniable Choice for Current Times: Move your Contact Center Virtual

Contact Center

Laura Krajewski July 28, 2020 Pexels / Pixabay The room is dimly lit, tightly packed, and windowless. The air seems tense. It’s hard to hear above the clatter of keyboards and phones ringing off the hook. Agents juggle phone calls, quickly type out emails and talk down angry callers. We’ve seen the typical call center … Continue reading An Undeniable Choice for Current Times: Move your Contact Center Virtual →

Why SEO (Not Google Ads) Is Still the Best Choice for Your Business

SEO Platforms

Manick Bhan July 2, 2020 When it comes to jump-starting your site traffic and growing your business, paid media can be enticing because of its ability to get your company in front of real people searching for products or services like yours. But Google Ads is the most expensive place to advertise on the internet. … Continue reading Why SEO (Not Google Ads) Is Still the Best Choice for Your Business →