Tracey WallaceMarch 6, 2015 The first #EmployeeAppreciationDay was observed in 1995, kick-started by a 1994 bestseller titled “1001 Ways to Reward Employees” by Bob Nelson. Twenty years later, the non-official U.S. holiday trends on Twitter, Facebook and LinkedIn, with some employees grateful for a free breakfast, and others pointing out that showing appreciation shouldn’t be … Continue reading #EmployeeAppreciationDay Challenge: Pay It Forward, Let Your Gratitude Flow
Did the marketing technology landscape break Google? Columnist Scott Brinker explores this important question for the industry’s development. Scott Brinker on February 9, 2015 I used to consider myself a pretty good Googler. No, I never worked at Google — I mean that I was good at using Google to find things. Popular myth would … Continue reading The Challenge Of Searching For Marketing Technology
Susan SolovicFebruary 3, 2015 Right now in marketing there is quite a lot of “blurring” between mobile marketing and local marketing. It’s easy to understand because there is a large area where these two categories overlap. Much mobile marketing is local and much local marketing gets consumed on mobile devices. Further, we’ve seen how successful … Continue reading Master The Mobile Marketing Challenge For Your Small Business
Debra EllisJanuary 29, 2015 “The great dividing line between success and failure can be expressed in five words, “I did not have time.” ~ Franklin Field Whether or not to participate in social media is a dilemma for managers and owners of small companies. Active participation requires an investment of time and resources that are … Continue reading How to Win the Small Business Social Media Time Challenge
Jackie NagelJanuary 24, 2015 A blog is an outstanding tool to grow your business. It expands your market reach, builds your credibility, presents your expertise, and shapes your brand awareness. Plus, it’s a cost-effective tactic for driving more traffic to your website…once the common blogging challenges are unscrambled. Before we can consider growing blog traffic … Continue reading Can A Process Solve Your Small Business’s Biggest Blogging Challenge?
Ryan Scott November 21, 2014 As I’ve said many times, games can bring out the best in people. In case you haven’t noticed, gamification has become an important revenue tool that helps companies hook employees and customers into real, addictive engagement. Which is why Gartner analysts predict that by 2015, more than 50% of organizations … Continue reading Super Service Challenge Gamifies Corporate Giving
You know you should take regular breaks during the workday, but did you know they should be exactly 17 minutes long? By Rachel Gillett It turns out going hard for eight hours straight every day isn’t the best way to get work done. Contrary to the popular convention of working ourselves to exhaustion, researchers from … Continue reading The New Habit Challenge: Work The Exact Amount Of Time Science Tells Us To
