by Stacey Rudolph November 11, 2015November 11, 2015 Do you feel like your small business is being bombarded with marketing distractions, such as changing the design of your website or signing up for a hot new social network that reaches millennials? Do you feel like you are lost in your bid to market your small … Continue reading Online Marketing Statistics and Trends for Small Businesses You Can’t Ignore [Infographic]
by Muhammad Azam November 11, 2015 Follow @aagoharNovember 11, 2015 If you think that your business firm is too small to be a lucrative target for the cyber criminals, you’re mistaken! The 2014 Data Breach Investigations Study showed that 977 data breaches occurred among which 75% occurred in small business firms with less than 100 … Continue reading 5 Overlooked Security Considerations for Businesses
Facebook-owned network launches program with 40 partners to help with ad tech, community management and content marketing. Martin Beck on November 10, 2015 Instagram continues to mature as a marketing tool. Today, the Facebook-owned social network introduced the Instagram Partner Program to help advertisers and businesses use Instagram to reach consumers. It’s a natural next … Continue reading Instagram Introduces Partner Program To Help Businesses Market Better On Instagram
by Catalin Zorzini November 9, 2015 Follow @https://twitter.com/ecomplatformsNovember 9, 2015 Even though your business is boring, you probably offer a great product that many consumers could benefit from. If potential customers don’t know that you exist, however, it doesn’t matter how great your products or services are, because no one will buy them. Increasing brand … Continue reading The 5 Ways All Boring Businesses Can Improve Visibility
by Catalin Zorzini November 9, 2015 Follow @https://twitter.com/ecomplatformsNovember 9, 2015 The subscription business model is rather simple: Customers sign up for a monthly (or recurring) payment, and the company provides products, often in the form of a box sent to the house, but sometimes in the form of unlimited media access or even recommendations on … Continue reading The Hottest ecommerce Subscription Businesses Right Now
Lindsay BayukNovember 7, 2015 It seems every holiday season needs to come with a pep talk or a personal track and field coach. It’s the 100-meter dash you’ve been training for all year. Somehow after the summer lull it’s hard to gear up and create the grandmaster-end-of-year-plan. With so much opportunity for small businesses from … Continue reading A 5 Step Holiday Sanity Plan for Small Businesses
Shell HarrisNovember 5, 2015 Small businesses have always had an inherent disadvantage when it comes to survival in their respective markets. In their earliest days, they simply don’t have the resources to compete with their larger, more established competitors. While they may boast a better service model or offer consumers a more thorough or comprehensive … Continue reading Detailing Cloud Benefits for Small Businesses
Sarah GoodallNovember 2, 2015 A couple of weeks ago I had lunch with an old friend – we hadn’t seen each other for nearly 12 years. We worked together at IBM and took the CIM Post Graduate Marketing Diploma together and that’s where we had a little giggle. For some reason, I was in possession … Continue reading Are Social Businesses Embracing The “Digital 4Cs” Over “Marketing 4Ps”?
Rola TassabehjiOctober 31, 2015 Many chief executives of large companies are familiar with the term coaching. The boom in personalized business training extends not only to executives but also to high-potential employees. Coaching can be highly effective, but great coaches are expensive, and not always a realistic option for smaller companies or for the large … Continue reading How Peer Coaching Boosts Teams and Businesses
VerticalResponseOctober 28, 2015 It’s difficult to imagine a more inspirational branding success story than Apple. Founded by two college dropout buddies who borrowed the money to build their first computers based on good faith and a promise, Apple is now America’s first $ 700 billion company. Moreover, it is one of the most recognized, respected … Continue reading Even the Smallest Businesses Can Sink its Teeth into These 10 Branding Lessons From Apple
